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Hello,

Is anyone able to supply the following?



IBM Journal of Research and Development, 2014

Volume:58 ,  Issue: 5/6

1:1 - 1:13

Multi-period marketing-mix optimization with response spike forecasting

Takahashi, R.   Yoshizumi, T. ; Mizuta, H. ; Abe, N. ;  Kennedy, R.L. ; Jeffs, V.J. ; Shah, R. ; Crites, R.H.



http://ieeexplore.ieee.org/xpl/login.jsp?tp=&arnumber=6964881&url=http%3A%2F%2Fieeexplore.ieee.org%2Fxpls%2Fabs_all.jsp%3Farnumber%3D6964881


Many thanks,

Katie

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