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yes agree wholeheartedly - the point being we want to get the right people
to author content, but in a particular context, not delivering some 600
word essay as a attachment that has to be deployed by a technical middle
person ! -


On Tue, Jun 24, 2014 at 4:15 PM, Tony Crockford <[log in to unmask]>
wrote:

> On 24 Jun 2014, at 15:29, Kevin Carter <[log in to unmask]> wrote:
> >
> > we like many museums have been approached by commercial Ibeacon
> CMS/Hardware vendors - seems the cultural sector is next best placed after
> retail to make use of this kit. I know there have been some innovative uses
> on this tech in museums/galleries -  my thought was more about the content
> authoring environment - most of the commercial offerings seem to have
> standalone CMS's - which create another content silo - what would be good
> would be a plugin into a generic CMS (Wordpress) and that can push content
> to the beacons - via a fixed template; in this way non tech dept. would be
> able to author content, dynamically -
> >
> >
> > does anybody have any thoughts about this approach ?
>
> That’s the approach we’re working with. (nothing to demonstrate publicly
> yet)
>
> However, all the shiny content delivery ideas and new tech means of
> presenting it  means nothing if you haven’t got a decent story to tell.
>
> Write the story first.  Then think about how best to tell it.
>
> I think it’s too easy to believe a new technology will inspire the story,
> but it really is the other way round.
>
> :o)
>
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