Hi Peter
We had to make a business case to our local authority in 2007 for an independent museum website.
The approach we took was a baseline exercise across the then South West hub museums, followed by a specific set of recommendations for our museum. After negotiations within our local authority a project plan was agreed and the new website went live at the end of 2009.
We saw a 50% rise in web visits in the first year. We now see 120% increase in visits against the peak of visits when our web presence was limited to part of our local authority website.
Hope that's useful
Rick
Rick Lawrence | Digital Media Officer
Royal Albert Memorial Museum & Art Gallery | Bradninch Offices | Bradninch Place | Gandy Street | Exeter | EX4 3LS
(t) 01392 265303 (f) 01392 421252
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