Hi James
Very belated reply to this .... I eventually got the most recent set off figures off the gov.uk site as a set of performance indicators on ACE-funded museums, so Kew weren't on it, but a few useful ones were.
Was having lunch with Dipak the other day, who was asking after you....
Cheers
Danny
-----Original Message-----
From: Museums Computer Group [mailto:[log in to unmask]] On Behalf Of James Morley
Sent: 03 January 2014 14:47
To: [log in to unmask]
Subject: Re: [MCG] Help: web visits/footfall
Hi Danny, Happy New Year to you too.
I'd be happy to give you Kew's ... if I was still there! We did do some similar analysis but there were just so many variables at play, especially as an outdoor attarction the weather, but also school holidays, news stories, festivals etc. So I suspect to get any real value in this you'd have to consider the granularity of the data, particularly with respect to timeframe (daily stats, and day of week) and potentially drill down into specific areas of the respective sites.
In terms of a place where this might already exist, the one thing that springs to mind is Association of Leading Visitor Attractions (ALVA) - http://www.alva.org.uk - but they exist to share benchmarking data amongst their members so I think you'd have to join I'm afraid.
Cheers
James
---
James Morley
www.jamesmorley.net / @jamesinealing
www.whatsthatpicture.com / @PhotosOfThePast www.apennypermile.com / @APennyPerMile <http://www.apennypermile.com>
On Fri, Jan 3, 2014 at 11:43 AM, Birchall, Danny
<[log in to unmask]>wrote:
> A very happy new year to all MCGers and a first favour-request of 2014...
>
> I'm currently looking at the relationship between physical visitors to
> our building and our online visitors (numerically in the first place)
> and trying to get a sense of whether the relationship between the two
> (roughly
> 2:1 web:irl) and trends (higher online visitor figures follow the
> peaks & troughs of physical visits driven by temporary exhibitions) is
> typical of other museums and cultural venues.
>
> So I wonder whether any of you might be able to share with me two
> related pieces of information:
>
> * The number of GA-measured web visits for a year-long period as close
> to the year 1 Oct 2012 - 30 Sep 2013 as possible
> * The number of physical visits to your venue(s) for the same time
> period
>
> This is in reasonable confidence: the data will be shared internally
> with a small number of senior colleagues; please reply off-list & I
> won't summarise for the list.
>
> If I'm being thick & there there's a forum where anything like this is
> shared, please do slap my wrist and point me there. I've looked at
> Museum Analytics
> (www.museum-analytics.org<http://www.museum-analytics.org>) but the
> data there seems to be a couple of years out of date
>
> Thanks in advance for your kind and generous help.
>
> Danny
>
>
> Danny Birchall
> Digital Manager, Wellcome Collection
> Wellcome Trust
> Gibbs Building
> 215 Euston Road, London NW1 2BE, UK
> Tele: +44 (0) 207 611 8894
> email: [log in to unmask]
> www.wellcomecollection.org
> www.twitter.com/explorewellcome
>
>
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