As part of Cardiff University's JOMEC Research Seminar Series Professor Karen Ross (Northumbria University) will be giving a research seminar this Wednesday 11th of December at 4pm in Rm 0.14, Bute Building, the title is: Off your Face(book) – gender, politics and social media 

Abstract: Since the success of Barack Obama’s ‘my BO’ campaign on Facebook during the 2008 US presidential campaign, there has been considerable scholarly interest in the ways in which politicians and political parties are now using social media as the new, must-have tool in their election campaign repertoire.  This presentation is based on a study which took place during the final four weeks of New Zealand’s general election in 2011 which analysed the Facebook posts of 26 New Zealand MPs, exploring their content, form and function, together with examining some of the public comments generated by those posts and the ‘reach’ of posts in terms of the ‘likes’ and ‘shares’ associated with each one. Preliminary findings suggest that sex, Party and attitudes towards social media all influenceFacebook behaviour although in general, politicians use Facebook in mostly rather pedestrian ways. 

The seminar series web page is available at: http://www.cardiff.ac.uk/jomec/newsandevents/13research_seminar_series.html

All welcome!

Best,

Lina

Dr Lina Dencik
Lecturer
School of Journalism, Media and Cultural Studies
Cardiff University
Bute Building 
King Edward VII Avenue
Cardiff CF10 3NB

Office: Bute 0.61B
Email: [log in to unmask] 
Tel: 029 208 75461

 --------------------------------------------------------
MeCCSA mailing list
--------------------------------------------------------
To manage your subscription or unsubscribe from the MECCSA list, please visit:
https://www.jiscmail.ac.uk/cgi-bin/webadmin?SUBED1=MECCSA&A=1
-------------------------------------------------------
MeCCSA is the subject association for the field of media, communication and cultural studies in UK Higher Education. Membership is open to all who teach and research these subjects in HE institutions, via either institutional or individual membership. The field includes film and TV production, journalism, radio, photography, creative writing, publishing, interactive media and the web; and it includes higher education for media practice as well as for media studies.

This mailing list is a free service from MeCCSA and is not restricted to members.

For further information, please visit: http://www.meccsa.org.uk/
--------------------------------------------------------