I call mine "Expert Search". That's because one of my users recommended the service to a colleague, telling them that if they had not found what they were looking for I would do an 'Expert Search' for them. It covers everything - Evidence, historic aspects, books, journals, websites, databases and, sometimes, asking experts in the field. It also covers all subjects (relevant to work) and is used by clinicians and non-clinicians.
Tricia Rey
Library Services Manager
Queen Victoria Hospital NHS Foundation Trust
East Grinstead
Tel: 01342 414266
Mailto:[log in to unmask]
________________________________
From: UK medical/ health care library community / information workers [mailto:[log in to unmask]] On Behalf Of Library
Sent: 11 November 2013 12:45
To: [log in to unmask]
Subject: Re: Promoting Usage of a literature Search Service
A very interesting discussion. We call it literature searching here, and find that being a College training "generalists", it does depend on the audience, as Mike suggests. Academic GPs - those teaching or training - tend to ask for lit searches, those involved in day to day clinical practice tend to ask for "journal searches", and researchers refer to it many ways! It's a matter of asking what the results are needed for. The idea of calling it evidence searching - particularly with increasing moves in evidence-based practice - is very useful I think.
Mary Cavill
Information Officer | Membership Services
Royal College of General Practitioners
Tel: 020 3188 7552
________________________________
From: UK medical/ health care library community / information workers [mailto:[log in to unmask]] On Behalf Of Hunwick, Liz
Sent: 11 November 2013 12:00
To: [log in to unmask]
Subject: Re: Promoting Usage of a literature Search Service
We've been calling ours evidence search service for some time. I had wondered about rebranding it as part of a "clinical librarian service" but thought that might discourage staff from non-clinical areas making use of the service.
Liz Hunwick MA, PG Dip LIS, MCLIP
Librarian: Services
Basildon Healthcare Library
Education Centre
Basildon University Hospital
Nethermayne
Basildon
Essex SS16 5NL
T: 01268 524900 Ext 8272
E: [log in to unmask]<mailto:[log in to unmask]>
W: www.btuheks.nhs.uk<http://www.btuheks.nhs.uk>
From: UK medical/ health care library community / information workers [mailto:[log in to unmask]] On Behalf Of Howard Natasha
Sent: 11 November 2013 11:54
To: [log in to unmask]
Subject: Re: Promoting Usage of a literature Search Service
Warning this message contains links that it has not been possible to verify as safe. You should only click on the links if you are sure they are from a trusted source.
We've started calling ours an "evidence search" service (although I often forget and revert to the old way!).
Natasha Howard
Library Manager
Aubrey Keep Library
North East London NHS Foundation Trust
Goodmayes Hospital, Barley Lane, Ilford IG3 8XJ
Tel 0300 555 1200 ext. 64507
Fax 0844 931 0163
[log in to unmask]<mailto:[log in to unmask]>
http://nelftintranet/careers/library
Looking for a book? Look no further: http://aubreykeep.nhslibraries.com/
Remember: you are always welcome to ask us for help with finding information.
The earlier you let us know, the better we will be able to support you. Email [log in to unmask]<mailto:[log in to unmask]> or phone 0300 555 1200 ext. 64504.
From: UK medical/ health care library community / information workers [mailto:[log in to unmask]] On Behalf Of Roddham Mike
Sent: 11 November 2013 11:50
To: [log in to unmask]
Subject: Re: Promoting Usage of a literature Search Service
H Lorna,
A very good point. It is library-jargon and is also limiting, suggesting we only search the journals. I think this needs to be looked at from a marketing point-of-view, by identifying the benefits to the users and then using them in advertising/promotion. Just as Theodore Levitt realised that customers don't want 1/4" drill bits, they want 1/4" holes, so we need to identify what our users really want. This could be quite varied. Researchers probably do want a comprehensive literature search (it needs to form part of their proposal) but they really want reassurance that they aren't duplicating someone else's work. Clinicians want an answer, or to fill a knowledge gap. Managers want to know that their decision is robust. These are simplistic but do give some idea how to target promotion.
Regards
Mike
Mike Roddham
Head of Service
West Sussex Knowledge & Libraries
01243 831507or internal extn 2778
[log in to unmask]<mailto:[log in to unmask]>
http://www.westsussexknowledge.nhs.uk<http://www.westsussexknowledge.nhs.uk/>
The information contained in this e-mail may be subject to public disclosure under the NHS Code of Openness or the Freedom of Information Act 2000.
Any processing, redistribution, disclosure, or reproduction of this message, except as intended is prohibited. Unless the information is legally exempt from disclosure, the confidentiality of this e-mail and your reply cannot be guaranteed.
If you received this e-mail in error, please notify the sender and remove all copies of the message, including any attachments. Any views or opinions expressed in this e-mail (unless otherwise stated) may not represent those of Western Sussex Hospitals NHS Foundation Trust.
________________________________
From: UK medical/ health care library community / information workers [mailto:[log in to unmask]] On Behalf Of Burns Lorna (AVON AND WILTSHIRE MENTAL HEALTH PARTNERSHIP NHS TRUST)
Sent: 11 November 2013 11:41 AM
To: [log in to unmask]<mailto:[log in to unmask]>
Subject: Re: Promoting Usage of a literature Search Service
---
This message was sent from an email address external to NHSmail but gives the appearance of being from an NHSmail (@nhs.net) address. The recipient should verify the sender and content before acting upon information contained within.
The identified sender is [log in to unmask]<mailto:[log in to unmask]>
---
Thank you for this Stephen. I wonder what other libraries call their "literature search service"? Is "literature searching" librarian-jargon that need replacing? Should our promotion of the service use different terminology? I would be interested to hear your thoughts especially from the libraries that said they had rebranded / produced flyers / other promotional activities.
Lorna Burns
Lorna Burns
Librarian
Avon & Wiltshire Mental Health Partnership NHS Trust
Green Lane Hospital
Devizes
Wiltshire
SN10 5DS
(01380) 731245
Literature searches / research queries - please e-mail for assistance
From: UK medical/ health care library community / information workers [mailto:[log in to unmask]] On Behalf Of Stephen Parton
Sent: Wednesday, November 06, 2013 11:48
To: [log in to unmask]<mailto:[log in to unmask]>
Subject: Promoting Usage of a literature Search Service
Good morning
Thanks so much to everyone who's taken the time to get in touch in response to this question. I really appreciate it. I have received some great ideas and suggestions which I'll take on board.
I have attempted to summarise these comments in the feedback below. I tried to reduce length of email by sending as word doc but just came back as rejected! So, sorry for the lengthy email! I hope this text below reflects the comments that you've passed on to me. The idea that the popularity of the service spreads through word of mouth certainly came through strongly but as you can see a number of other trends emerged.
Once again, thanks a lot for your help
best
Steve
--
Steve Parton
Clinical Effectiveness Librarian
tel: 01782 679590 (ext 79590)
GF35
Health Library
Clinical Education Centre
8 people provided feedback either by email or telephone. Among these respondents, the most effective forms of promotion raised were:
Customer word of mouth (4 respondents)
Email Promotion (3 respondents)
Within those 3 respondents, approaches were:
Global email to all NHS staff advertising service (2)
Email to all Athens users promoting service (1)
Introductory email to all new staff (1)
Targeting specific groups (e.g. trainee doctors) (1)
At Information skills sessions (3 respondents)
Within those 3 respondents, approaches were:
Promote service during library inductions (2)
Promote service during additional training session (1)
During liaison work - Generating searches whilst out in clinical setting. (3 respondents)
Within those 3 respondents, approaches were:
Through attending ward rounds x1
Through departmental meetingsx2
Library road shows x1
Some respondents stressed the wider marketing of the literature service to NHS staff, moving beyond just the promotional aspects.
Ensuring a good quality "product" (3)
Ensuring a good quality service/end product is delivered e.g. <40 search results, inclusion of full text articles, speedy response etc (2)
Monitor any feedback from respondents to service (1)
Market segmentation (x3)
Targeting specific groups and "selling" benefits of service (e.g. F2s, registrars), athens users x3
Rebranding of literature search service- with a re-launch of service and name x1
In addition to points within these particular themes, some additional points/suggestions were raised:
Producing a promotional flyer about service x1
Advertise service on Library's internet and/or intranet pagesx2
Include links to information about service on library guides x1
Include a sentence at end of search results about acknowledging Library in any publicationsx1
Include article on the service in Trust's newsletter x1
One respondent stressed the importance of a change in mind-set among some health librarians: "getting out and about", leaving the library building and fielding queries from your users out in the clinical setting (e.g. during ward rounds). The popularity of their literature search service and number of library queries fielded had massively increased as a result.
********************************************************************************************************************
This message may contain confidential information. If you are not the intended recipient please inform the
sender that you have received the message in error before deleting it.
Please do not disclose, copy or distribute information in this e-mail or take any action in reliance on its contents:
to do so is strictly prohibited and may be unlawful.
Thank you for your co-operation.
NHSmail is the secure email and directory service available for all NHS staff in England and Scotland
NHSmail is approved for exchanging patient data and other sensitive information with NHSmail and GSi recipients
NHSmail provides an email address for your career in the NHS and can be accessed anywhere
********************************************************************************************************************
This email and any attachments are or may be confidential and legally privileged and are sent solely for the attention of the addressee(s). If you have received this email in error, please delete it from your system: its use, disclosure or copying is unauthorised. Statements and opinions expressed in this email may not represent those of NELFT. Any representations or commitments in this email are subject to contract.
North East London NHS Foundation Trust
============================================================================
This email has been processed by the Basildon and Thurrock University Hospitals NHS Foundation Trust email gateway.
Any executable files or known viruses have been removed.
If this message has been sent to you in error please securely discard the email, notify the sender and do not open any attachments or act on the contents.
This email may be subject to the Data Protection Act 1998, the Freedom of Information Act 2000 and other relevant acts and regulations. Unless the contents are clinically confidential or otherwise exempt they may be subject to disclosure.
We do not accept or send emails larger than 10MB.
For more information contact the IT Department, Basildon and Thurrock University Hospitals NHS Foundation Trust on +44 1268 82 19 19
============================================================================
Help us improve healthcare in Sierra Leone.
Visit: www.rcgp.org.uk/rcgp-near-you/rcgp-international/60-for-60.aspx
*************************************************************
Royal College of General Practitioners
30 Euston Square, London NW1 2FB
Switchboard: 020 3188 7400 Fax: 020 3188 7401
Web: www.rcgp.org.uk
Royal College of General Practitioners is a registered
charity in England & Wales (No. 223106) & Scotland
(No. SC040430).
*************************************************************
This e-mail and any files transmitted with it are confidential. If you are not the intended recipient, any reading, printing, storage, disclosure, copying or any other action taken in respect of this e-mail is Prohibited and may be unlawful. If you are not the intended recipient, please notify the sender immediately by using the reply function and then permanently delete what you have received. Any views expressed in this message are those of the individual sender and not necessarily those of The Royal College of General Practitioners. We have taken precautions to minimise the risk of transmitting software viruses, but we advise that you carry out your own virus checks on any attachments to this message.
We cannot accept liability for any loss or damage caused by software viruses. Please consider your impact to the environment before printing this email
____________________
INFORMATION NOTICE
Please check for viruses before accessing this email and any attachments.
This email and any attachments may contain confidential information and is intended only to be seen and used by the named addressee(s).
However, even if confidential, the information contained within it may be subject to public disclosure under the Freedom of Information Act (2000),
unless it is legally exempt from disclosure. If you are not a named addressee, any use, disclosure, copying, alteration or forwarding of this email
and any attachments is prohibited. If you have received this email in error please notify the sender immediately by email or by telephoning
01342 414000 and permanently delete this email and any attachments from your system.
The views expressed within this email and any attachments are those of the writer and are not necessarily the views or policies of
Queen Victoria Hospital NHS Foundation Trust. Except as required by law, the Trust shall not be responsible for any damage,
loss or liability of any kind suffered in connection with this email and any attachments, or which may result from reliance on the contents of
this email and any attachments.
If you wish to make a request for information under the Freedom of Information Act (2000), please send your request to [log in to unmask]
Queen Victoria Hospital NHS Foundation Trust
Website: www.qvh.nhs.uk
E-Mail: [log in to unmask]
Switchboard: 01342 414000
IT Support: 01342 414411
______________________
