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Hi Fabio, This is a paper about the mass customization of letters to customers. I can point you to more stuff off list. Sless D 1999 The mass production of unique letters. Writing business: Genres, media and discourses. Longman 85-99 David -- blog: www.communication.org.au/blog1 web: http://www.communication.org.au Professor David Sless BA MSc FRSA CEO • Communication Research Institute • • helping people communicate with people • Mobile: +61 (0)412 356 795 Phone: +61 (0)3 9489 8640 Skype: davidsless 60 Park Street • Fitzroy North • Melbourne • Australia • 3068 ----------------------------------------------------------------- PhD-Design mailing list <[log in to unmask]> Discussion of PhD studies and related research in Design Subscribe or Unsubscribe at https://www.jiscmail.ac.uk/phd-design -----------------------------------------------------------------