Dear Colleague,
We are pleased to announce The 2nd International Reputation Management Conference, organized jointly with Kadir Has University and the Reputation Management Institute
of Turkey between October 3-4, 2013, in Istanbul.
The Organizing Committee cordially invites you to submit papers and posters. General information on the conference and a copy of the Call for Papers can be found below. More details on
the conference, including keynote speakers, will be posted as arrangements are finalized.
Conference Name: The Second
International Reputation Management Conference -“Corporate Reputation Management in healthcare, finance and communications”
Venue : Kadir Has University, Istanbul, TURKEY
Date : October 3-4, 2013
Language of Papers: English
Call for Papers:
In today’s global and local markets, reputation has paramount importance for corporations operating in almost every sector. Acknowledging that successful reputation management often translates
into organizational success, an increasing number of professionals invest in creating, maintaining, and improving corporate identity and reputation. Based on such building experience, scholars have also researched, investigated, and theorized reputation and
its management. These intersecting efforts have instituted a significant literature that would saturate back both commercial and academic aspects of reputation management.
Although reputation has gained significance in almost every sector, especially in the service industries, which rely on long-term customer relationships built on trust, successful reputation
management sits at the core of creating difference. Monitoring corporate reputation has thus increasingly become critical in such service sectors as healthcare, finance, and communications. Thus, cumulative experiences and research findings in such service
sectors are valuable for this growing area of reputation management.
The 2nd International Reputation Management Conference aims to bring together academic and corporate professionals to explore reputation within a multidisciplinary framework
drawing insights from a number of research fields including politics, public administration, international relations, business management, human resources, communication, new media, public relations, marketing, corporate social responsibility, and sustainability.
We hope that this conference will ignite much needed fresh thinking on reputation management among various disciplines.
Possible topics for papers include but not limited to:
·
Reputation: Conceptual Issues
·
Reputation Management in Healthcare Services
·
Reputation in Financial Sector
·
Reputation Management in Communication Services
·
Reputation Management and Corporate Communications
·
Reputation Management and Corporate Social Responsibility
·
Reputation Management and Business Ethics
·
Reputation Management and Marketing
·
Crisis Communication and Reputation Management
·
Online Reputation Management
·
Brand Management and Reputation Management
·
Reputation Management in Municipalities
·
Reputation Management in Governmental Organizations
·
Reputation Management in Non-Governmental Organizations
·
Reputation Research
Submit a 300 word maximum proposal or paper to:
Aysun Senkal
Faculty of Communications, Kadir Has University, Istanbul-TURKEY
[log in to unmask]
Proposals should be submitted in the following order:
Name of the author(s)
Telephone, fax, and e-mail address
Affiliation
Title of proposal
Body of proposal
You will be notified by June 15, 2013 regarding the status of your proposal.
DEADLINE FOR SUBMISSION: May 31, 2013
For further information about the conference fees and conference
in general, contact:
Prof. Dr. Banu Baybars-Hawks ([log in to unmask]),
or
Orhan Samast ([log in to unmask])
Web site: www.reputationconference.org
Prof. Dr. Banu Baybars Hawks
İletişim Fakültesi / Communication Faculty
Dekan Yardımcısı / Vice Dean
Halkla İlişkiler ve Tanıtım Bölüm Başkanı /
Chair of Public Relations Department
Tel: 0(212) 533 65 32 (1503)
Fax: 0(212) 532 06 45
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