 |
 |
Date: 30 April – 3 May 2013
Price: £370
Course Number: D/08
Course Organiser:
John Veverka from the USA in conjunction with
invited specialists from the UK. John has 30 years of experience as an
interpretive planner and trainer, and is a Certified Interpretive
Planner and Interpretive Coach. He is the author of the new two
volume text book set "Interpretive Master Planning", published by
MuseumsEtc- Edinburgh. You can visit John's web site at: www.heritageinterp.com. He is
also the publisher of InterpNEWS, the new international
heritage interpretation e-magazine.
Aims:
To draw on both US and UK experience to give participants
greater confidence and ability to produce an Interpretive Master Plan for their
own site.
Objectives:
• Gain state of the art theory, techniques and methods
for developing an Interpretive Master Plan.
• Be able to immediately apply
the planning or design techniques to current interpretive planning
projects that you may be working on.
• Gain
hands-on experience in the interpretive planning/design process.
• Produce
more cost effective and market (visitor) oriented interpretative services and
media.
• Receive consultation on the project you bring with you to the course
to work on.
Course Content will include:
* Interpretive planning research and theory, interpretive theme and objective development, the psychology of recreational learners, the experience economy and experience planning for interpretive sites, visitor behavior research and applications, cost/contact and interpretive services/media cost effectiveness, marketing for heritage interpretation, interpretive media communication updates, what should be in an interpretive master plan, and individual work on your interpretive plan. E-mail John at: [log in to unmask] for a copy of the interpretive master plan outline we will be working through in this course.
For Whom?:
Countryside staff, interpreters, consultants,
historians, tourism planners, and any other individuals who may be involved in
the total interpretative planning/development for a country park, nature
reserve, historic site, historic home, heritage site or related attraction. This
course reflects the "state-of-the-art" in interpretive master planning.
