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List members may be interested in the following new publication, currently
available at a discount and with a bonus digital edition.

"Examines positively the key challenges every museum with an academic role
needs to address."

Academic museums share a unique mandate: they are partners in education. As
such, they have evolved in tandem - and not always easily - with their
parent organizations. They can often pursue their missions in innovative
ways, address controversial topics, produce unorthodox exhibitions, and
have the freedom to experiment. But they operate within an administrative
structure in which operations, planning, governance, financial support and
fundraising can all become more complex. And in recent years, some colleges
and universities have questioned the very need to maintain a museum, while
others have attempted to monetize art collections to raise capital.

What's in the book?
This ground-breaking 500-page book (the first of two companion volumes)
brings together for the first time in one place as much good, current
thinking as possible about the opportunities and issues unique to academic
museums. Wide-ranging and committed, this is a collection of essays written
about, by, and for academic museums. Above all, they are intended as a
practical resource for that community. The authors were charged with
sharing useful information: strategies, best practices, mistakes made,
lessons learned, what worked, what didn’t, and why. This book offers the
combined wisdom of the profession for the benefit of its practitioners.

Early-Bird Launch Offer
For a limited time only, a special launch offer is available:
* Save up to 20% on the published price
* Get immediate access to the book's 27 chapters online
* Receive a free Digital Edition to read on any device
* Receive your printed copy in early June

For full details of the book's content, the authors, and to place your
order, please visit: www.museumsetc.com/products/academic1

This book is packed with important insights, ideas and experience which
will directly impact the practical work of academic museums and beyond.

Graeme Farnell
Publisher, MuseumsEtc

PS We offer all our readers an unconditional guarantee: if, once received,
you decide for any reason this book is not for you, simply return it to us
for a full refund!

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MuseumsEtc Ltd
UK: Hudson House | 8 Albany Street | Edinburgh EH1 3QB
USA: PO Box 425386 | Cambridge | MA 02142

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