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Dear Karel and all,

I am not sure if it is what you are looking for, but In architecture and planning proposals are often made in ways that probably fit.

To give you an idea look at for instance:

http://www.big.dk/
http://www.squintopera.com/#/architectural-communications/

(Some parts of the bids are not for business reasons published on the web)

If this is along the lines of  'bid books' or 'visual essays'  you can be ascertained that most larger architecture and planning projects in the world employ such.

/Lars


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LARS ALBINSSON
+46 (0) 70 592 70 45
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AFFILIATIONS:
MAESTRO MANAGEMENT AB
CALISTOGA SPRINGS RESEARCH INSTITUTE
UNIVERSITY OF BORÅS
LINKÖPING UNIVERSITY
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22 dec 2011 kl. 14:41 skrev Karel van der Waarde:

Dear all,

I'm involved in a fairly heated discussion about the use of 'bid books' or 'visual essays' in design practice.

[A bid book/visual essay describes in texts and shows in pictures a specific approach to a particular problem in a situation. It shows potential solutions and provides arguments that support both the process and the anticipated results. A bid book/visual essay is aimed at commissioners to enable a swift and hopefully positive decision about a proposal. They are paid for by a commissioner.]

Personally, I've only seen a very limited number of these visual essays but that might be because I'm working in a very limited corner of graphic design/information design.

My question: In which areas of design are bid books/visual essays used?

[I can see the benefit of these bid books/visual essays in design education: they clearly show how students make progress and provide afterwards the basis for reflection and assessments.] However: are they used anywhere in a commercial design practice?

Kind regards,
Karel van der Waarde
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