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Centre for Research in Memory, Narrative and Histories
University of Brighton

Research Seminar Series 2010-11
RESEARCH SEMINAR SERIES 2010-11

Annebella Pollen, University of Brighton
'“Historians in Two Hundred Years' Time Are Going To Die for That!”  
Events and Non-events in the Mass Observation Archive's "One Day for  
Life" Photography Collection'

Wednesday 17th November 2010
5.30 get together and drinks for 6.00 start until c. 7.30
M57, CRD, Mezzanine Floor, Grand Parade, University of Brighton

The 55,000 amateur photographs that make up the One Day for Life  
collection, housed since 1990 in the Mass Observation Archive, are the  
result of an ambitious charitable campaign. “Ordinary people  
everywhere” were invited to submit a photograph of everyday life in  
Britain on 14 August 1987, accompanied by a pound per print, to  
compete for a place in what would become a bestselling publication.   
As a manufactured event made of massed ‘non-events’, One Day for  
Life’s organisers self-consciously constructed the project as  
commemorative. Photographers pictured and performed topicality and  
tradition through their selected subjects and styles, and the latent  
historical potential of the results were recognised as they were  
archived at the close of the project. This paper situates One Day for  
Life in the context of popular historical consciousness in the 1980s  
and in relation to the complex temporality of photographs as  
anticipated memory, taken ‘then’ of a ‘now’ for an unspecified future.  
With the help of questionnaire and interview responses from 150 One  
Day for Life photographers and organisers, this paper reflects on the  
historical value of the archival material twenty years on.

  Annebella Pollen is Lecturer in the History of Art and Design at the  
University of Brighton, and former Research Fellow for the project  
Methodological Innovations: Using Mass Observation. For the past four  
years she has been an AHRC-funded PhD student at the Photography and  
the Archive Research Centre, London College of Communication.

All welcome from inside and outside the University. For further  
information please contact Graham Dawson: [log in to unmask]  
telephone 01273 643089 or visit the Centre's website: http://arts.brighton.ac.uk/mnh






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