A unique International Interactive Online Seminar will take place on Thursday 17 December - and is intentionally terrific value at only £57 (approx $92USD) for a group of delegates to attend!
If your organisation's interested in using, or already uses, social media to involve and interact with your publics, then - wherever you are - this event is a very special opportunity to learn from the experience of two of the most successful museums currently using Twitter.
Ensure your team can join us on 17 December for this Interactive Online Seminar with the V&A (London) and the Women's Museum: An Institute for the Future (Dallas). Between them they attract over 24,000 followers and they'll share the secrets of what’s working for them, what’s not – and what makes their Twitter presence successful.
You'll hear direct from two experts in digital marketing and social media, the people responsible for both museums' Twitter presence: Naomi Saffery, Marketing Officer at the V&A, and Alyssa Gardina, Marketing Associate at the Women's Museum, Dallas. They'll be able to pinpoint in advance the areas you’d like them to explore, and ask questions to get the information your organisation needs.
From avoiding basic start-up mistakes to measuring your impact with useful tools, the key topics to be covered include:
• Making the case for Twitter to your organization
• Steps to starting a Twitter account: profile, image and tone of voice
• Listening: using searches and alerts to your advantage
• Getting the word out: gaining a following, working with lists and directories
• Content and conversations: what to tweet about - lots of ideas, tips and tie-ins
• Using images, audio and video
• Managing your time: structure, policies and useful software
• Quantifying the benefits and the results
Each seminar session provides access to these experts followed by a Q&A discussion - from the comfort of a laptop or desktop computer. Plus you'll have access to the recorded sessions after the event, to review personally or share with your colleagues.
Twitter in Action is terrific value at just £57, which includes the ability to share the live experience with a group of your colleagues - at no extra cost! (Here's the maths - with five participants that little more than £10 a head for world-class training!)
Graeme Farnell
MuseumsEtc