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Also, I suppose it depends on the volume of tweets: if you have five people
who only tweet once per day on average, it might make sense to combine them,
to make the stream more likely to show-up in people's streams (otherwise the
single tweets are likely to be lost for many followers).

If each person is high-volume, however, a combined approach would end-up
annoying many followers.

So many factors to consider!



On 07/12/2009 13:22, "Dan Zambonini" <[log in to unmask]> wrote:

> My 2p (again)...
> 
> I guess there is no 'wrong' or 'right' answer, depending on the situation...
> But as someone who runs both types of account (multiple people from a single
> account, and multiple people from multiple accounts in the same
> organisation), I'd say that it depends on the topic/focus of the account.
> 
> People generally 'follow' a twitter stream/account because they identify
> with (or are interested in) the topic/subject/focus of that stream.
> 
> So, if all your people are tweeting the same kind of stuff, then in theory
> they could post from the same account (e.g. if it's all about specific types
> of event in the local area, it would make sense to make a single stream from
> this, even if it's contributed by multiple people. I imagine, but don't
> know, that something like @LDN is written by multiple people. But perhaps
> not.).
> 
> If, however, each has a slightly different focus, then it makes sense to not
> dilute/mix them up, and let people follow whichever people/streams they find
> most suitable to their needs.
> 
> On a related note, and for the techies, it seems Twitter will soon allow
> organisations to create new Twitter accounts via their API:
> 
> http://www.readwriteweb.com/archives/twitter_rolls_out_new_api_citysearch_fi
> rst_to_impl.php
> 
> Dan
> 
> 
> On 07/12/2009 12:42, "John Benfield" <[log in to unmask]> wrote:
> 
>> Hi,
>> 
>> I completely buy the personal approach - I think as social media was adopted
>> initially by marketing departments there was an unfortunate tendency to be
>> very corporate or heavily pronouncement-led.
>> 
>> Now I believe the trend is that overt marketing via social media will be
>> sniffed out pretty quickly and, if predominate, undermine your brand message.
>> Time now for much more personal engagement with our audiences, perhaps with
>> the odd '£5 only' tweets thrown-in.
>> 
>> However, my question was actually to do with a practical how you let multiple
>> people within an organisation tweet as a collective. Hence my two options...
>> 1) share a single Twitter account or 2) have multiple accounts but use
>> Twitter
>> lists to effectively collate your corporate (small c) tweets and promote the
>> list address (eg www.twitter.com/mymuseum/mymuseum) over the root single
>> account (www.twitter.com/mymuseum).
>> 
>> Any thoughts?
>> 
>> John 
>> 01789 272351
>> 07825 397387 mob
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>> 
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> 
> ----------------------------------------
> Dan Zambonini
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> Internet Development and Consultancy
> 
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----------------------------------------
Dan Zambonini
Box UK
Internet Development and Consultancy

t:   +44 (0)29 2022 8822
f:   +44 (0)29 2022 8820
e:   [log in to unmask]
w:   http://www.boxuk.com
----------------------------------------

Eight years in the making and more investment in usability than any other
Content Management System. Visit http://www.amaxus.com and find out why
hundreds of websites are powered by Amaxus.
 
Registered Office Address: 6a Poland Street, London, W1F 8PT. Registered in
England and Wales No. 3606919.
 
Important Information: This message may contain confidential, proprietary or
privileged information. If you are not the intended recipient, please notify
the sender immediately and delete the message from your system. You should
not copy or use it for any purpose, nor disclose its contents to any other
person.

****************************************************************
For mcg information visit the mcg website at
http://www.museumscomputergroup.org.uk
To manage your subscription to this email list visit
http://www.museumscomputergroup.org.uk/email.shtml
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