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Places are available: Web 2.0: Online communities and social media Wednesday 10 February, 2010, London Delegate comments: 'Best ALPSP course I have been to so far!' C. Chimes, Institution of Mechanical Engineers 'A very good overview and introduction to Web 2.0' P. Kidd, Oxford University Press 'Course material - Excellent! It was great to have all the information immediately accessible online and certainly an appropriate medium for the course ... The instructors did really well to cover a great range of topics in an interesting and informative manner.... I had a really enjoyable day and learnt a great deal about the technologies and tools available that can be applied to a journal publishing environment. Many Thanks!' R. Walton, PLoS Overview: 'The web is the most disruptive influence on publishing since the invention of movable type. And now we have at our disposal the most powerful information dissemination tool in publishing history. If that doesn't make you feel excited then nothing will.' Timo Hannay, Nature Web 2.0 principles and practices can allow publishers of all sizes to communicate and engage effectively with customers and communities in ways radically different from traditional marketing relationships, resulting in true two-way communication. This practical course will clear away any perceptions that Web 2.0 is a mix of confusing jargon and technology, and demonstrate how Web 2.0 thinking and tool use can help publishers to become more successful. Programme: * An overview of what tools are out there, what they enable, and what some organisations have already achieved in utilising them * Practical sessions to illustrate how simply the technologies can be implemented * How the tools can then be used for group and specialist community communications * An understanding of the issues and implications of the Web 2.0 world Who should attend: This course is suitable for non-technical staff who have responsibility for communicating with customers in their widest sense (buyers, potential buyers, readers, authors and referees), building communities, or driving business developments within their organisation (e.g. marketing staff, publishers, editors, product managers, and business development staff). Further information at: http://www.alpsp.org/ngen_public/article.asp?aid=144317 <http://www.alpsp.org/ngen_public/article.asp?aid=144317> Our 2010 training courses are available on www.alpsp-training.org NEW 2010 Courses: Project Management for Publishing: http://www.alpsp.org/ngen_public/article.asp?aid=144329 <http://www.alpsp.org/ngen_public/article.asp?aid=144329> Taking eBooks to Marketing: http://www.alpsp.org/ngen_public/article.asp?aid=144415 Barbara Holmes Training Administrator Association of Learned and Professional Society Publishers Email: [log in to unmask] <mailto:[log in to unmask]> Tel: +44 (0) 1993 772 727 ALPSP Web Site: www.alpsp.org <http://www.alpsp.org/> lis-e-resources is a UKSG list - http://www.uksg.org/serials UKSG groups also available on Facebook and LinkedIn