Strategic Planning for Cultural Heritage Professionals

Date: Friday 6th November 2009

Time: 09:45 – 16:30

Venue: MLA London, 4th Floor, 53-56 Great Sutton Street, London EC1V 0DG

This course is aimed at any staff or volunteers with, or about to receive, managerial responsibilities who wish to develop skills in strategic thinking and planning.

This intensive course, made up of practical and interactive sessions, will help delegates identify visions for their service and demonstrate how achievable goals can be set with strategic planning. The day is centred around four main themes:

Creating a vision - introducing creative thinking techniques to generate ideas to create a vision for your service or project. Delegates will also examine the qualities of the vision to better inform the goals including people & behaviour, environment, communications, products and services.

Setting Goals - Delegates will consider the general qualities of good goals using techniques such as SMART. Delegates will then undertake a brief analysis of their current situation by:

· applying the Core and Surround technique for identifying features and analysing benefits

· developing critical success factors looking at how current performance measures up

· analysing current planning and mapping future directions

Strategy - vision and goal setting feed into developing overall strategic thinking and how this can inform services and the organisations future. It will also look at what strategy is and its major components.

Stakeholder Analysis - the importance of stakeholder analysis and how to undertake stakeholder analysis using consultancy tools that informs your planning and overall vision.

Trainer: Elizabeth Oxborrow-Cowen

Price: £125 (+VAT) per delegate; cost includes all course papers, refreshments, and lunch.

London based museum may be eligible for a Renaissance London funded place.  Please call Sarah on 020 7549 1712 to check availability

MLA London’s training programme can be viewed in full here*

Bookings: Download a booking form for MLA London's training courses  or contact Sarah on 020 7549 1712; or to request a form via email: [log in to unmask]

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