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Dear Colleague Ensure your website is highly visible using search engine optimisation techniques on this free workshop from the Strategic Content Alliance (SCA) and Netskills. Running in Belfast and Edinburgh, this workshop introduces simple and inexpensive techniques to improve your online presence, web visibility and website traffic. Some topics covered during this workshop include: Maximizing access and removing barriers to your content The importance of a structured approach to preparing content Content integrity and reaching the right audience Metadata and its significance Sustainable content and future proofing The social web and marketing This workshop is running on 29th – 30th June at the Mount Conference Centre in Belfast – www.netskills.ac.uk/workshop/4304 and on 2nd - 3rd July at the Grosvenor Hilton Hotel in Edinburgh – www.netskills.ac.ac/workshop/4308 Kind regards Jamie Stogden -- Jamie Stogden Netskills Assistant www.netskills.ac.uk 0191 222 5000 Netskills is a JISC service hosted within Information Systems & Services Newcastle University http://www.jisc.ac.uk/whatwedo/services/about/advisory.aspx