I would welcome any information and results from any authorities who have tried emailing/texting "lapsed" library members and how successful this has been in re-recruiting members to your library service. By the term "lapsed", this can be expired membership if you have an expiry date on your membership accounts or alternatively where registered members have not used the lending service for a number of years.
I will be pleased to share results with the list
John Lake
Librarian
Barbican Library
Silk Street
London
UK
EC2Y 8DS
Tel: + 44 (0) 207 382 7098
Fax + 44 (0) 207 638 2249
email: [log in to unmask]
www.cityoflondon.gov.uk/barbicanlibrary
2007 is the 25th anniversary year of the Barbican Library