a. Are you a UK librarian working in a library or information unit (academic, charities, NHS, professional association etcetera) that supports NHS staff? b.. Are you interested in learning about how to promote and market your information and library service? c.. Would you like to participate in an e-learning approach to training - the second course in the second series of the successful FOLIO Programme, sponsored by the National Library for Health Librarian Development Programme? If your answer to the above is "Yes" then you are invited to register on the FOLIO Promoting and Marketing Library and Information Services (ProMISe)

training course to run from Monday 12th June until Friday 28th July.

Promoting and Marketing Library and Information Services (ProMISe)

 

Course aim...

 
This course aims to help participants gain an understanding and appreciation 
for the value and importance of marketing and promotion in any type of library or information service. 
 

Course objectives/ Learning outcomes...

By the end of this course participants will be able to:

 

 

 

 

 

For the first time we are using SELF-REGISTRATION for this course. Please follow closely the instructions given below. [Please note that places are ONLY AVAILABLE TO UK LIBRARY STAFF WORKING IN A LIBRARY OR INFORMATION UNIT (ACADEMIC, CHARITIES, NHS, PROFESSIONAL ASSOCIATION ETCETERA) THAT SUPPORTS NHS STAFF. If you are not eligible and try to join the list your email address will be removed prior to commencement of the course and the place offered to an eligible applicant]. There are fifty places available and these will be allocated on a 'first come, first served' basis. Please do not reply to this message or try to use any other email addresses to register. How to join the FOLIO Course: Promoting and Marketing Library and Information Services (ProMISe)

 

There are three methods to join the Promoting and Marketing Library and Information Services (ProMISe)

course. They are all managed through the FOLIO Jiscmail list: Method 1: Via the FOLIO List Homepage (http://www.jiscmail.ac.uk/lists/folio.html) From the list homepage http://www.jiscmail.ac.uk/lists/folio.html follow the third bulletpoint link "Join or leave the list (or change settings)". Fill in your email address, name, and click on the 'Join...' button. Leave all other settings on the default settings. Method 2: Via Email Send the command: SUBSCRIBE folio <forename surname> To either: [log in to unmask] or [log in to unmask] Subject: The subject is ignored by LISTSERV, so can be left blank. Message: Ideally, all that should be present in the Message body is the command SUBSCRIBE folio <forename surname>. Note: Your email address is automatically taken from your email, as is your name if present. Example: SUBSCRIBE folio Joe Bloggs This is the standard subscription, in this case subscribing to the

Promoting and Marketing Library and Information Services (ProMISe)

course (on the FOLIO discussion list) with the name "Joe Bloggs". Method 3: Via the Jiscmail Subscriber's Corner facility Subscriber's Corner is a powerful tool for managing your subscriptions. It may seem detailed to use at first but, once you get used to it, is much more flexible than other methods. From http://www.jiscmail.ac.uk select "Subscriber's Corner" from the QUICK LINKS listing on the left-hand side. When you are in Subscriber's Corner - On the left-hand navigation bar, type in folio in the 'Narrow selection' field. Change 'Show' to "All lists" and then click on Submit. You should then see a table containing only the folio list. Tick the box to the left of folio, at the bottom of the table change the drop down listbox to "Subscribe" and click on 'Submit changes'. {DO NOT attempt to

join the similarly-named e-folio list] NOTE: Once you have submitted your request to join via any of these three methods you will have registered a provisional booking for the course. Your booking will be confirmed by email during the week beginning Monday 5th June 2006.

Please only join if you are seriously considering undertaking the course. If your circumstances change in the meantime please unsubscribe at your earliest opportunity to free up a place for another librarian. We shall maintain a "waiting list" for all applications received after the first 50 places. Andrew Booth, Programme Director, FOLIO Programme - National Library for Health Librarian Development Programme, School of Health and Related Research (ScHARR), University of Sheffield, Regent Court, 30 Regent Street, SHEFFIELD, S1 4DA Tel: 0114 222 0705 Fax: 0114 272 4095 Email: [log in to unmask] Web: http://www.nelh.nhs.uk/folio/ ---------------------------------------------------------------------------- Additional Information about FOLIO What is FOLIO? a.. FOLIO is a programme of online learning for health librarians. FOLIO forms part of the NLH Librarian Development Programme which was established to provide support for librarians moving into new roles, focusing on the development of skills in health informatics and knowledge management, especially related to digital libraries. b.. For an overview of the FOLIO programme, see the 'FOLIO: Off-the-shelf learning for librarians' presentation [Delivered on June 3rd 2004 at the 'Supporting Online Learning 2: Embedding and Linking' seminar, run by the Northwest Multimedia and Information Technology Group], available at: http://www.nelh.nhs.uk/folio/folio_presentation.pps Why online learning? a.. FOLIO was set up because librarians often find it difficult to get away from the workplace to attend training, whether because of staff shortages, limited budgets, travel time or other difficulties. Who is involved? a.. FOLIO is delivered by a team based at ScHARR, University of Sheffield. It is commissioned by the National Library for Health. b.. The FOLIO Curriculum Group determines the syllabus. The group includes representatives from the CILIP Health Libraries Group and the LKDN Workforce Development Group; an e-learning expert; a graduate of the FOLIO pilot; as well as suppliers and commissioners. The group is informed by training needs analyses and by wide consultation on training needs. How long will the course take to complete? Assessment is by a portfolio compiled over the duration of the course. For the production of a good portfolio, students should spend about 2-4 hours per week on the tasks and exercises. How much does the course cost? Costs for the UK-version of the course are being met by the NLH Librarian Development Programme. The course is therefore free at the point of delivery. What if I have to miss a few days due to holidays or work commitments? It is possible to "catch up" within a two-week extension automatically offered at the end of the course. Please note that this particular course attempts to minimise commitments around the time of Bank Holidays. What if I work part-time? Previous participants have found it possible to complete FOLIO courses even when working on a part-time basis. Part-time participants will particularly benefit from the two-week extension offered at the end of each course. Can I join part-way through the course? Unfortunately due to issues concerning group dynamics, together with administrative arrangements, it is only possible to participate if you have pre-registered for the course. However we naturally hope that the course will be so successful that it will be repeated on a later occasion!