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******* Apologies for cross posting *******

Places are still available for the Multimedia Information and Technology
Group (North West) one day conference entitled:

“Which shelves do you keep the e-journals on?”:
How to effectively promote electronic library resources

Liverpool John Moores University, Wednesday 8th June 2005

In a response to delegate feedback, the Multimedia and Information
Technology Group (North West), have organised a one day conference about
promoting electronic library resources. The conference will address the
issues surrounding the effective promotion and marketing of the vast array
of electronic information resources, currently available to the library
world.

The first part of the day will aim to demonstrate existing good practice in
this particular field with speakers from the academic, health and public
library sectors. The afternoon will allow an opportunity to find out about
current research projects and findings within e-resources promotion. To end
the conference, there will be a presentation from Professor Mark Stiles, an
e-learning activist, who will talk about how e-libraries fit into learner-
centred e-learning systems.

There will be a panel discussion and an opportunity to ask questions at the
end of the presentations.

Programme

10.00 Registration and Tea/coffee

10.30 Welcome and introduction
Linda Ashcroft
Reader of Information Management
Liverpool John Moores University

10.45 E-resources in Further Education
Jo Richler
Head of Learning Resources
Wigan and Leigh College

11.20 The NHS E-Library: complex systems in a complex landscape
Steve Glover
Medical Librarian
Christie Hospital, Manchester

11.55 Promoting e-books in the public library: e-z or e-lusive?
Martin Palmer
Strategic Manager, Transformation and Resources
Essex County Council, Libraries

12.30 Lunch

1.30 Marketing to get better mileage from your e-resource
Zuzana Helinsky
Zh Consulting (Sweden)

2.05 Influencing the future: promoting the uptake of e-books revisited
Linda Bennett
Goldleaf Research

2.40 Tea/coffee

3.00 Luke, I am your father – e-resources viewed from the dark side!
Professor Mark Stiles
Head of Learning, Development and Innovation
Staffordshire University

3.30 Panel session

4.00 Close

To be held at:

Lecture Theatre G01
School of Business Information
Liverpool John Moores University
John Foster Building
98 Mount Pleasant
Liverpool

Refreshments and lunch provided

Costs will be £80.00 + VAT (£94.00) per person

Please book via the MMIT(NW) web site

http://www.bolton.ac.uk/learning/mmitnw/forms/booking.doc