Dear
All
I
am pleased to announce that 'Sport Tourism Destinations: issues,
opportunities and analysis', by James Higham (Editor), ISBN 0750659378,
320pp, HB, £29.99GBP/€44.95EURO/USD$50.00) is now available through the
Elsevier Butterworth-Heinemann website http://books.elsevier.com/hospitality
'Sport
Tourism Destinations' examines the planning, development and management
of sport tourism destinations. With contributions from international
experts, this book examines the dramatic effects sport tourism has on the
economy, environment and society, and critically considers the opportunities
and challenges that relate to the development and management of sport tourism
destinations. International case studies are used to create a real life
context, including the
The
book systematically covers:
*
Analysis: applies principles of destination resource analysis to the study of
sport tourism destinations
*
Planning and development: illustrates the mutually beneficial links between
sports, tourism and destination planning
*
Marketing and management: explores theoretical and applied aspects of sport
tourism destination marketing and management
*
Sport tourism impacts and environments: identifies and discusses critical
issues of sustainable development at sport tourism destinations
CONTENTS
1
Sport tourism destinations: issues, opportunities and analysis
Part
1: Sport Tourism Destination Analysis
2
Introduction to sport tourism destination analysis
3
Sport tourism destination resource analysis
4
Sport tourism markets
5
Understanding sport tourism experiences
6
Sport tourism destinations: the active sport tourist perspective
Part
2: Sport Tourism Destination Policy and Planning
7
Introduction to sport tourism destination policy and planning
8
Sport tourism planning
9
Sport and tourism policy: the national and regional policy contexts for sport
tourism destinations
10
Strategic partnerships for sport tourism destinations
Part
3: Sport Tourism Destination Marketing and Management
11
Introduction to sport tourism destination marketing
12
Marketing, media, and place promotion
13
Sport tourist behaviour: the example of the Masters games
14
Winter sports destinations: dealing with seasonality
15
Sport and urban tourism destinations: the evolving sport, tourism and leisure
functions of the modern stadium
Part
4: Sport Tourism Impacts and Environments
16
Introduction to sport tourism impacts and environments
17
The economics of sport tourism at major sports events
18 Sport
tourism and national resource impacts
19
Culture, sport and tourism: the case of the Artic Winter Games
20
The influence of sport on destination development: the case of golf at
Part
5: Conclusion
21
The future of sport tourism
'Sport
Tourism Destination: issues, opportunities and analysis' is available
free to lecturers for adoption consideration. Simply email your request
to [log in to unmask] (please include contact information, annual
enrolment and course start date).
Many
thanks
Amanda
Arthur
Business
Marketing - Elsevier Science and Technology Books
Email:
[log in to unmask] Tel: +44 (0) 1865 314996 Fax: +44 (0) 1865
314455