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*** Marketing Your Information Service *** (Aslib Midlands Course) Thursday 25 October 2001, 2.15 – 4.00pm Venue: Martineau Johnson, St Philips House, St Philips Place, Birmingham (see www.martineau-johnson.co.uk for map) Whether you’re currently struggling, succeeding, or just getting started in library marketing – make a note to join us on 25th. Karen Bedwell will talk through the building blocks that make up a marketing plan - useful for all situations - and help you think more like a marketeer. Feel free to bring along examples of your own marketing to share with others. Karen Bedwell is Communications Manager for the Library at the London School of Economics and Political Science (the world- renowned British Library of Political and Economic Science). She joined LSE in October 2000 when this rare full-time library marketing post was created. Karen’s prior experience of the library community was as Marketing Manager for The Library Association, where she worked for five years. This event costs £35 for Aslib Members, £45 for non-members. Please make cheques payable to ASLIB Midlands. (Unless we are notified of cancellations before 18 October, the full fee will be charged.) If you would like to attend this event, please contact: Thea Gibbs, 3i plc, Trinity Park, Bickenhill, Birmingham B37 7ES email: [log in to unmask] Tel: 0121 609 3858 ****************************************************** Ann-Marie Ashby Liaison Librarian (Business and Law) Main Library Information Services University of Birmingham, Edgbaston, Birmingham, B15 2TT UK Tel: +44 (0)121 414 7515 (or 0121 414 5863) Fax: +44 (0)121 471 4691 Email: [log in to unmask] ******************************************************