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I used to think ampersands were a trendy 1970s affectation like flared
pants, too, until I looked into it. In fact it's older than Shakespeare -
older in fact than Middle English.

The typographical scholar (and poet) Robert Bringhurst says "the ampersand
is a symbol evelved from the Latin "et", meaning and. It is one of the
oldest alphabetic abbreviations, and it has assumed over the centuries a
wonderful variety of forms. . . . Earlier typographers made liberal use of
ampersands, expecially when setting italic - and relished their variety of
form. The 16th-century French printer Cristophe Plantin sometimes used four
quite different ampersands in the course of a single paragraph, even when
setting something as unwhimsical as the eight-volume polylingual Bible on
which he risked his fortune and to which he devoted more than six years of
his life."

Robert Bringhurst, "The Elements of Typographic Style" (second edition,
1997), Hartley & Marks, Vancouver, ISBN 0-88179-132-6.

John Tranter, Sydney




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