 |
 |
Calling everyone responsible for the marketing and evaluation of electronic journals/databases in higher education libraries A second research project on electronic journals/databases has commenced at Liverpool Business School, Liverpool John Moores University. This research will investigate effective marketing and evaluation techniques for these resources, both by libraries to users and by suppliers/publishers to libraries. A short questionnaire will be sent to university libraries in November. But if you are involved in the marketing and evaluation of electronic journals/databases at any point in the supply chain, we should be delighted if you would let us have your name, address and email address so that we can contact you. If you would like to tell us about your situation, initiatives or problems, we should be pleased to hear from you. Linda Ashcroft, Senior Lecturer email: [log in to unmask] Stephanie McIvor, Researcher email: [log in to unmask] Liverpool Business School Liverpool John Moores University 98 Mount Pleasant Liverpool L3 5UZ Tel: 0151 231 3425 Fax: 0151 707 0423 %%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%%