YOUNG PEOPLE NEW MEDIA

Sonia Livingstone
Moira Bovill




"The Cabinet could profitably spend an entire meeting discussing the
findings of a research project by the London School of Economics, published
last week: Children, Young People and the Changing Media Environment."
Andreas Whittam Smith, The Independent 22 March 1999.

"The first full study for 40 years of media use by children" The Guardian
19th March 1999.

"The research, by academics at the London School of Economics, showed for
the first time that more households in Britain contain televisions than
books."  Daily Mail 19th March 1999.


A major report, which investigates the new media environment for children
and young people in Britain in the late 1990s, has just been published on
March 18, 1999. The first study of its kind for 40 years, the report updates
and extends Himmelweit's seminal study, Television and the Child (1958). It
draws on a national survey of 6 to 17 year olds, combined with wide-ranging
qualitative interviews with children at home and at school.

Young People New Media sets out to map children and young people's access
to, and use of, a variety of old and new media and the meanings they attach
to them. The focus is on screen-based media (television, video, computer
games, the personal computer, Internet, etc) at home, locating these within
the context of the rest of children and young people's lives.

The report will be an invaluable resource for anyone interested in young
people's media use, as well as those working in academic or policy fields
concerned with children, youth, consumer culture, new technologies, family
life and the mass media. It combines over 100 essential tables showing who
has access to which media, how they use it, and when, with a lifestyle
analysis of young people and their media use, and it includes many
quotations from children as they themselves talk about the place of media in
their lives.

Report chapters:

		The research report, Media meanings, Uses of media, Media in
the home, Time for media, Combining old and new media, New media at home and
school, Teachers' perspectives, Experiences of the new media users, Media,
family and friends, Parents' perspectives, Research and policy conclusions,
Appendices 


A copy of the full report (approx 400 pages), cost £200, or a summary report
(approx 56 pages), cost £15, may be obtained from Ms Carol Whitwill, S465,
LSE, Houghton Street, LONDON WC2A 2AE. Tel 0171 955 6490. Email
[log in to unmask]  Website address http://psych.lse.ac.uk/young_people.
The full report (including summary) is available at a reduced price for
schools, libraries and colleges, for £45. 


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