Apologies for cross-posting: the following event might be of interest!
Game Engines: Adoption and Adaptation
Join us for a lively roundtable discussion exploring the impact of game engine technology on the ways in which media is made and experienced.
REGISTER HERE: https://www.eventbrite.co.uk/e/game-engines-adoption-and-adaptation-tickets-717678264007?aff=ebdssbdestsearch
The past few years have seen an explosion in use cases for game engine and real-time rendering technologies, beyond the world of game development. Game engines are now crucial components in a range of processes across the creative industries. Film and television productions rely on game engines for Virtual Production, VFX, previz and more. Animation is undergoing a revolution with game engines enabling real-time pipelines where whole teams, previously working in relay, now work synchronously on the same project. XR media production rests heavily on game engine technology, and the race is on between major game engine platforms to be the established backbone of the metaverse.
As more and more production processes encounter the bottleneck of game engines software and real-time rendering becomes a dominant feature of emergent digital infrastructures, game engine platforms like Unity and Unreal Engine are becoming increasingly ubiquitous. Within this context ways of making and experiencing media are in flux.
This panel of industry professionals and academic experts has been convened to explore the processes of adoption and adaptation taking place in the wake of game engine technology’s proliferating utility. Game engines have been around for years: why has their impact become so accelerated and how is this affecting creators and consumers? What are the drivers for adoption within the creative industries? What adaptations will audiences and end-users make within this evolving media environment?
The event will be hosted by UWE Bristol’s Digital Cultures Research Centre with the support of MyWorld, a Creative R&D programme in the West of England region, funded by UK Research and Innovation’s (UKRI) Strength in Places Fund (SIPF).
Speakers Include:
Dr Aleena Chia (Goldsmiths) Aleena Chia is Lecturer in Media, Communications and Cultural Studies at Goldsmiths, University of London. She researches creative cultures in game development and computational wellness.
Dr Coral Manton (Bath Spa) Coral Manton is a Senior Lecturer in Creative Computing and Co-Director of the Playable Media Lab. She is an active artist-technologist, design activist and game developer who has worked in AAA, Indie, and Serious Games.
Dan Efergan (Aardman) Dan Efergan is the Executive Creative Director of Interactive at Aardman Animations. He has been instrumental in the conception and delivery of BAFTA winning interactive projects such as the Tate Movie Project and World of Invention.
James Pollock (Lux Aeterna) James Pollock is a Creative Technologist and research producer for MyWorld. He is currently working on using generative AI with 3D VFX tools.
The event with be chaired by Dr Tom Livingstone (UWE, Bristol) Tom Livingstone is a Research Fellow working within the MyWorld programme. His research focuses on emergent media with a particular interest in the impact of game engines on visual culture.
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