Hi Alison,
Out of curiosity, I was looking at Westminster Abbey (lovely site, btw!) and comparing it with a bunch of major museums in a browser I don't use much, to get the 'first time visit' experience. Two didn't mention cookies at all, two had a really narrow, ignorable band at the top - one just told people about the cookies but gave no sign that you could modulate them in any way - a couple more made you dig through another layer of screens if you wanted to untick the tick boxes. It looks to me like what different organisations are doing varies vastly - despite all being big enough to have taken advice.
The WA one looks most like the ones I see on media/local newspaper sites, in that it's a great fat chunk at the bottom - you have to do something, you can't just ignore it - so the user experience is effectively i. it's annoying and ii. user is instantly presented with a way of punishing the site for that -- ie. they untick all the tick boxes. What also struck me is the number of museum websites - none of which have advertising - say that the cookies will "make advertising relevant to your preferences". This surely conveys to everyone that even if your use is unintrusive for UX - someone, somewhere is unwelcomely chasing them round the web using that data.
I've also been on the receiving end of "what our lawyer says we need to say" for GDPR - it seems to be the one area where all the normal 'how can we sound human and straightforward' goes out of the window, because you are locked into a set of magic, back-covering words. I wonder what would happen if people clicked 'manage my cookies' and got a message more along the lines of "hello, I'm Alison, this is what I'm doing with your data, which we've gone out of our way to anonymise" -would human sympathy change their minds?
However, I also admit I go round the web myself bristling with Ghostery and Facebook container, unticking permissions boxes. Ultimately, I'd rather take my chance with a less optimised UX than be shedding data on my every move round the web, to the benefit of Orwellian, tax dodging digital giants. Then I spend a bit of my day job peering at the data of the people who haven't done that. We may have to accept that free all-seeing analytics may eventually go - and that might not be a bad thing....
Kate
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www.goosegrassculture.co.uk
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