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The Way Thais Lead
Face as Social Capital
Larry S. Persons
This fascinating study explores how face functions as social capital for leaders in Thai society. It examines the anatomy of Thai face, ways to gain, lose, and maintain face, patron-client dynamics, and the sources and paradigms of power. Ethnographic research gives voice to Thai leaders as they describe face behaviors and the flow of power in their society. The author compellingly reveals an indigenous but little-used pathway to virtuous leadership that empowers both leaders and followers, to the benefit of all. Written with academic rigor in a popular style, the book presents insights that are crucial to understanding and building strategic relationships in Thai society.
Larry S. Persons was born and raised in Thailand and lived in Southeast Asia for more than thirty years. He earned a PhD from Fuller School of Intercultural Studies and cofounded a nonprofit organization that develops Thai leaders. He teaches anthropology and urban cultures.
University of Washington Press
February 2016 256pp 6 illus. 9786162151163 PB £22.99 now only £18.39* when you quote CSL516TWTL when you order
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