**Apologies for cross posting**
Developing Open Access and Hybrid Journals (1503DOA)<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=429>
DATE: Tuesday 10 March 2015
VENUE: West One, 9-10 Portland Place, London, W1B 1PR
The aim of this course is to introduce staff from all areas of journals publishing to the complexities and unique challenges of running an open access journal or journals programme. Delegates will participate in discussion of open access journals and experiment with financial modelling, enabling them to gain an understanding of the necessary steps to take when establishing and maintaining both full and hybrid open access journals. This is an established course which has been continually updated in line with delegate feedback and industry advances.
PROGRAMME
* The open access landscape
* Why open access?: Market research, subject area differences
* Workflows and best practice: for full and hybrid titles, suggested workflows from author to journal to production to invoicing. Allowing green open access and complying with funding bodies
* Business models including case studies: author charges, memberships, sponsorship, consortia deals, etc
* Setting author charges: including developing countries' rates and waivers
* Pricing: relating subscription pricing to open access take-up, how to avoid 'double-dipping'
* Open access launches versus transitioning mature journals: what should be expected in either scenario, including case studies
* Ethics: avoiding vanity publishing, distinguishing editorial decisions from financial decisions. Keeping quality high through the cascade and the mega journal
* Rights, permissions and licensing: different Creative Commons licences, which licence to use, what rights to allow, what is a truly open access licence, what problems arise with open access licences
* Keeping in touch: with the open access community, industry bodies, author relations
* Marketing and branding: how to market an open access journal as opposed to a 'regular' title. How to market the open access option on hybrid journals
* Discussion: the future of open access publishing.
DELEGATE COMMENTS
'Very informative and approached from all different angles. I particularly liked the honesty of the two tutors - what had and had not worked for them.' Alison Oliver, Taylor & Francis Group
'Excellent course pitched at the right level. This was the best ALPSP course I have attended, detailed and engaging. ' Neil Hammond, Cambridge University Press
'Helpful and informative, an excellent practical and 'publisher friendly' approach. It was good to also get the basics to be sure we are talking about same issues with the same terms. ' Kairi Look, IOS Press
'A lot of really useful information. I particularly liked the fact that the course leaders gave specific personal examples of problems/issues overcome specific aspects of gold OA. ' Katie Foxall, ecancermedicalscience
TUTORS: Jacqueline Uren, IOP Publishing and Michael Osuch, Elsevier
Further information and to book<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=429> or email [log in to unmask]<mailto:[log in to unmask]>
Don't forget that if you are unable to attend an open course then we can bring the course to you as in-house training. Contact Amanda Whiting by email [log in to unmask]<mailto:[log in to unmask]> or +44 (0) 1865 247776
Melissa Marshall
Training and Admin Coordinator
E: [log in to unmask]<mailto:[log in to unmask]> T: +44 (0) 1892 618219
W: www.alpsp.org<http://www.alpsp.org> Follow us on Twitter: @alpsp
ALPSP Training - by publishers, for publishers: 2015 brochure now online<http://www.alpsp.org/Ebusiness/TrainingAndEvents/ALPSPTraining.aspx>
ALPSP is a Company limited by guarantee and incorporated in England and Wales Registration no: 4081634. Registered Office: 1-3 Ship Street, Shoreham-by-Sea, West Sussex BN43 5DH UK
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