Framing the Poor: Media Illiteracy, Stereotyping and Contextual Fallacy
to Spin the Crisis
CAMRI Research Seminar
Wed, October 22, 14:00-16:00
University of Westminster
Harrow Campus
Room A7.01
Registration is possible at latest until Mon, Oct 20, per e-mail to
[log in to unmask]
http://www.westminster.ac.uk/camri/research-seminars/framing-the-poor-media-illiteracy-stereotyping-and-contextual-fallacy-to-spin-the-crisis
The title of this talk is of course a play-on-words: the media’s
deliberate stereotypical framing of the poorest section of society, many
of whom are claimants of one kind or another, as being the internal
social ‘other’ - ‘not like us’, but also literally attributing - usually
indirectly - substantial blame for the ongoing crisis of capitalism to
this same group, since it requires very minimal social entitlements for
material survival and does not apparently create value.
The media framing of this ‘common sense’ simplified account of complex
social problems and apportioning of blame, depends on thoroughgoing
media illiteracy on the part of the readership and/or audience, more or
less willfully ignorant of the highly selective presentation of
information and the use of contextual fallacy that is cynically at work.
Indeed, the war on what is actually a very significant percentage of the
general population that can be seen enacted in policy and legislative
form, finds a (post-political) ideological expression in text and image
to ‘explain’ the everyday ‘reality’ of one unlikely to be immediately
recognizable to those it spins this account for. Such an account
individualizes what is a social, societal problem, using the
‘personalization’ of stereotypes and victimology to ‘give a human face’
to the Department for Work and Pension (DWP)’s own very misleading
selective use of statistics.
Whilst media manipulation of a passive and inert readership and/or
audience has plenty of critics, this talk will contend that a Marxist
understanding that also uses aspects of Chomsky’s original propaganda
model, provides the best resources available for making sense of the
mass media’s disingenuous framing and spin of social and political
issues such as this in the contemporary UK.
Christian Garland writes and publishes – broadly speaking – in the
tradition of Critical Theory, the Frankfurt School kind, but has
interests beyond that, including protest and social movements informed
by autonomist Marxism and anarchism. He has taught at the Universities
of Edinburgh formerly ECA - Warwick, Bedfordshire, and most recently, at
Middlesex.
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