Social Media for Organisations: the basics - Megan Roberts
Venue: Euston House, 24 Eversholt Street, London NW1 1AD
Date: Wednesday 21 May 2014 - 09:30 - 16:30
Course Outline:
This one-day seminar will give attendees a basic grounding in social
media so that they can get started using and making the most of the main
platforms available. The seminar will focus on how to use social
networking to market your organisation or service.
By the end of the day attendees should have a good understanding of:
Why should I use social media for marketing my organisation/service?
Is social marketing working? How do I know
Where do I start?
Which social networking platforms/approaches should I try?
Basics of netiquette
There's SO MUCH! How do I make it easy to manage?
Who should attend:
This course is aimed at anyone who is considering using social
networking for their organisation and doesn't know where to start. If
you need help getting started, this course will provide the grounding
you need to get going and be confident in using the different platforms.
CILIP's Professional Knowledge and Skills Base (PKSB):
This course supports the following elements of CILIP's PKSB:
7. Collection Management and Development: 7.6 Collection
promotion
12. IT and Communication: 12.4 Social media and
collaborative tools
12. IT and Communication: 12.7 Media and PR skills
Course Presenter: Megan Roberts
Megan Roberts (@MeganJRoberts) is Business Intelligence for business
support company Oxford Innovation. She is responsible for the company
social media presence and instructing staff in using Social Media for
business. She has also coached companies receiving business support in
their use of social media for their businesses
Costs (including lunch and refreshments): UKeiG members £200 + VAT at
the current rate; others £245 + VAT at the current rate
To register your interest in this meeting, reserve a place, or request
further details, please email [log in to unmask] Further details are
also available via the UKeiG website at
http://www.ukeig.org.uk/trainingevent/social-media-organisations-basics-
megan-roberts
http://tinyurl.com/nh2qcqz
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UKeiG is a Special Interest Group of CILIP: the Chartered Institute of
Library and Information Professionals.
7 Ridgmount Street, London, WC1E 7AE. Registered Charity No. 313014.
http://www.ukeig.org.uk
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