Dear MCG colleagues,
Further to my previous message about the Digital Benchmarking Tool for
Museums, I wanted to share with you the news that Te Papa museum in New
Zealand has formally adopted the Digital Benchmarks tool as part of the
planning and monitoring of their digital development in their 'Statement
of Intent 2013/14, 2014/15 and 2015/16'.
Specifically, the commitment on 'Going Digital: Building Digital
Capability', states:
As a measurement of Te Papa's overall digital capability and progress
towards digital integration across the business, an overseas digital
benchmarking model relevant to the Arts
and Culture Sector has been adopted. This measures across eight key
areas of Strategy, People, Systems, Digitisation, Content Delivery,
Analytics, Engagement and Revenue.
The full Statement of Intent is online at
http://www.tepapa.govt.nz/SiteCollectionDocuments/AboutTePapa/Legislatio
nAccountability/1-763611-Final_Statement_of_Intent_2013-16_for_Web.pdf
It is excellent to see the Digital Benchmarks tool being used as a key
part of strategic planning and performance monitoring in this way, and
we really hope that other museums around the world will follow suit.
The Digital Benchmarks tool is online at
http://www.collectionslink.org.uk/discover/sustaining-digital/1608-digit
al-benchmarks-for-the-culture-sector.
All best,
Nick
Nick Poole
Chief Executive Officer
Collections Trust
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Registered Office: Collections Trust, WC 209, Natural History Museum,
Cromwell Road, London, SW7 5BD
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