UNDERSTANDING EJOURNAL TECHNOLOGY
Wednesday 13 November 2013
Said Business School, Park End Street, Oxford, OX1 1HP
This course was fully booked when it ran in April this year.
DELEGATE COMMENTS
'The course provided a great insight into eJournals.' Gaynor Llewellyn, RCN
Publishing
'I thought the course was excellent and packed with lots of interesting
stuff that I hadn't really appreciated properly before.' Alan Singleton,
Editor of Learned Publishing
'Well researched and detailed course. Interesting industry info too!' Callum
Mackay, IOP Publishing
'Lots of content delivered in an accessible and entertaining way - perfect
to anchor my level of understanding.' Genny Early, Taylor & Francis
'Excellent coverage across many areas.' Kathy Law, Highwire Press
'The course enables you to make your knowledge of the e-journal technology
more systematic and structured.' Marcin Kwiatkowski, Sage Publications Ltd
OVERVIEW
This course will provide an insight into the technologies behind eJournal
delivery. Technology has removed the barriers between production, editorial,
marketing, sales, customer services and most importantly - the customers.
The course will be business-centric - clearly positioning technologies in
the context of the industry issues they aim to solve. Participants will
learn how technology is used throughout the delivery of eJournals from
publisher via library to the end-user.
TUTORS
Simon Inger
<http://www.alpsp.org/ebusiness/Meetings/Biography.aspx?PersonID=1138&Bio=Tu
tor>
Tracy Gardner
<http://www.alpsp.org/ebusiness/Meetings/Biography.aspx?PersonID=2143&Bio=Tu
tor>
PROGRAMME
. How users navigate to eJournal content: introducing the key starting
points for research - features and benefits of gateways, eJournal hosts,
publisher websites, aggregators, search engine-based gateways and library
gateways; why librarians purchase access to starting points. Identifying the
major players involved in eJournal provision; where do users choose to begin
their research?; advances in user navigation
. How libraries manage user navigation: linking through URL and OpenURL, the
development and importance of Link Servers; the role of library web pages,
web scale discovery and journals management tools used by libraries
. Authentication: user authentication methodologies and their limitations:
IP address ranges, proxies and firewalls, Athens, digital certificates,
Shibboleth, OpenID and geolocation
. Usage statistics: COUNTER and SUSHI standards; how librarians use
statistics
. Current initiatives: introduction to major publishing industry initiatives
. Going mobile: a look at delivery of eJournals to mobile devices
This course will commence at 09:30 (registration, with tea/coffee, from
09:00) and end at approximately 17:00
BY THE END OF THE COURSE DELEGATES WILL BE ABLE TO
Gain a business-level grounding in eJournal delivery technologies, gain
greater insight into customers' technical and business requirements and
understand the role technology plays in eJournal deployment and
discoverability.
WHO SHOULD ATTEND
Sales, marketing and customer service staff, senior management who need a
refresher course and new technical hires from outside the industry. This
course covers technologies that are vital to the delivery of eJournals and
therefore need to be widely understood by all departments within the
publishing business.
Book on this course
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=331> or email
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More 2013 ALPSP courses
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=312> Fundamentals
of Journals Finance, London 25 June
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=321> Licensing
your Content, London, 3 July
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=318> Effective
Journals Marketing, London, 9 July
<http://ojp.nationalrail.co.uk/service/timesandfares/HIB/KPA/tomorrow/1051/a
rr> Commissioning Content: Working Effectively with Authors and Editors,
London, 18 Sept
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=322> Acquiring and
Selling Publishing Assets, London, 26 Sept
All ALPSP courses can be found at <http://www.alpsp-training.org/>
www.alpsp-training.org
Follow us on Twitter at @alpsp
Melissa Marshall, Training & Admin Assistant
Association of Learned and Professional Society Publishers
Tel: +44 (0) 1892 618219, email: <mailto:[log in to unmask]>
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ALPSP is a Company limited by guarantee and incorporated in England and
Wales
Registration no: 4081634. Registered Office: 1-3 Ship Street,
Shoreham-by-Sea, West Sussex BN43 5DH UK
<http://www.alpsp.org/> www.alpsp.org
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