Dear colleagues,
There are places still available on the following course in Bristol. If you would like to book a place please contact Charlotte Wilmot [log in to unmask]
Digital marketing toolkit with Ned Potter
Venue: Frenchay Campus, UWE, Bristol
Date: 16th May 2013 9-4.30
Who should attend:
This course is aimed at anyone already has a grounding in social media, but wants to know how to take it to the next level and make better use of the Web 2.0 tools out there.
Course Outline:
There's an increasing array of emerging technologies which can be used to successfully market your service. Moving beyond the social network basics, this course will look at how to identify which technologies will be useful for marketing your organisation, how to use them effectively, and tips, tricks and general best-practice for marketing online. Topics will include marketing with video, viral marketing, mastering geolocation (such as FourSquare), mobile apps, publishing online, getting the most out of QR Codes, and taking social media marketing to the next level.
09.00 Registration
09.30 QR codes; Publishing online
10.45 Coffee
11.00 Marketing principles; Marketing with video
12.30 Lunch
13.30 Social Media; Apps
15.00 Tea
15.15 Quick fire tech; pulling it all together
16.30 Close
Course Presenter:
Ned Potter is an academic librarian at the University of York. He speaks and writes on the subjects of marketing and emerging technologies, and has provided marketing expertise for clients as diverse as Bodleian Libraries and the Latvian Ministry of Culture. He has won various awards including being named as a Library Journal Mover & Shaker in the Marketing category, and he is the author of the Library Marketing Toolkit (www.librarymarketingtoolkit.com<http://www.librarymarketingtoolkit.com>) published by Facet Publishing in 2012. He can be found online at www.thewikiman.org<http://www.thewikiman.org>.
Cost: £75 ARLG members; £95 non-members
Refreshments will be provided, but attendees will need to make their own arrangements for lunch
To book a place please e-mail Charlotte Wilmot [log in to unmask]<mailto:[log in to unmask]>
Charlotte Wilmot
Deputy Librarian
+44 1202 363391
[log in to unmask]
Arts University Bournemouth
Wallisdown, Poole
Dorset, BH12 5HH
United Kingdom
aub.ac.uk<http://aub.ac.uk/>
Tweet us @inspiredAUB<https://twitter.com/inspiredAUB>
Find us at facebook.com/inspiredAUB<http://facebook.com/inspiredAUB>
[http://etag.aub.ac.uk/aub_tag.gif]
________________________________
The contents of this communication are confidential and intended solely for the use of the named recipient(s). If you have received this email in error please delete it and do not disseminate, distribute,copy or alter it. Any views or opinions expressed are those of the author and do not necessarily represent those of Arts University Bournemouth.
Although Arts University Bournemouth has taken reasonable precautions to ensure no viruses are present in this email, the University cannot accept responsibility for any loss or damage arising from the use of this email or attachments.
________________________________
|