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Dear Colleagues,
I am pleased to announce that my monograph Greek Whisky: The Localization of a Global Commodity,
has just been published as the first volume of the anthropological series of Berghahn Books
Food, Nutrition and Culture.Please follow this link-flyer for a 50% discount until 31 July:
https://www.berghahnbooks.com/extras/docs/flyer/BampilisGreek_9780857458773.html
I would really appreciate if you could forward this announcement to other colleagues who might be interested.
If you would be interested in reviewing the book please let me know. For more information about the book
please follow this link: http://www.berghahnbooks.com/title.php?rowtag=BampilisGreek
Thank you in advance,
Tryfon
In many contexts of Greek social life, Scotch whisky has coincidentally become a symbol of “Greekness,” national identity, modernity, and the
middle class. This ethnographic study follows the social life of Scotch
in Greece through three distinct trajectories in time and space in order to investigate how the meanings of the beverage are projected,
negotiated, and acquired by various different networks. By examining the mediascapes of the Greek cultural industry, the Athenian nightlife and
entertainment, and the North Aegean drinking habits, the study
illustrates how Scotch became associated with modernity, popular music
and culture, a lavish style, and an antidomestic masculine mentality.
“…a well-written and insightful ethnography of modern Greek
culture—a good endeavor of ethnographic writing directed not only to
students and academics but also to a more general public…” · Elia Petridou, University of the Aegean
“This is an illuminating, compellingly narrated account of whisky
as it has been appropriated and consumed in Greece. Drawing on fieldwork carried out in Athens and on the island of Skyros, the author takes the reader on a guided tour of Greek drinking habits as these take form in
bars, bouzouki joints, shepherds’ huts, and private homes.” · Charles Stewart, University College London
“ It is an inspired and well-founded study of a striking phenomenon: the
rapid appropriation of whisky as a ‘local’ symbol by important groups of the population in two widely different regions of Greece.” · Dimitra Gefou-Madianou, Panteion University, Athens
Dr. Tryfon Bampilis
(PhD)Cultural Anthropology
Faculteit der Maatschappij-en Gedragswetenschappen
Sociologie en Anthropologie
Oudezijds Achterburgwal 185 / 1012 DK
University of Amsterdam
2013-2014 SEESOX/A.G. Leventis Visiting Fellow at St Antony's College,
University of Oxford
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