Birging and Corfing
Well that’s the opening ceremony done and dusted! We can now get on with the real business of the next fortnight or so. Oh yes the birging and corfing! Although you may never heard of these terms, let alone used them in a sentence I can assure you that if you possess even a passing interest in sport you most certainly have indulged in either or both!
Birging is in fact ‘basking in reflected glory’ whilst corfing (cutting off reflected failure) is at the opposite, glass half empty end of the scale.
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Dave Arthur
Sport Business, SC Business School at Southern Cross University
http://theconversation.edu.au/birging-and-corfing-8510?utm_medium=email&utm_campaign=Latest+from+The+Conversation+for+30+July+2012&utm_content=Latest+from+The+Conversation+for+30+July+2012+CID_d3a689f88dec10d7aa02ec7793029f27&utm_source=campaign_monitor&utm_term=Birging+and+Corfing
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