ALPSP TRAINING
ALPSP courses are tailored to meet the requirement of the academic and
professional publishing market, including both not-for-profit organisations
of all sizes and commercial publishers. Our courses offer career and
personal development, equipping delegates for the challenges of the future.
Courses are highly participative and very specific to our segment of the
industry. Groups are kept small (generally between 12-18) to enable full
interaction. Our courses are available to both members and non-members of
ALPSP.
<http://www.alpsp.org/Ebusiness/item.aspx?ID=269> Taking eBooks to Market,
London 14 June
Discover the tried and tested most effective routes to market for your
digital books. Everything from rights, piracy and technical issues to sales
and marketing strategies.
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=270> Licensing
your content, London 19 June
Gain a firm understanding of the different types of licensing agreements and
when to include certain clauses. Also provides an overview of the current
legal landscape affecting online content.
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=271> Online
Communities and Opportunities, London 27 June
Delegates will leave the course confident in the use of various 'Web 2.0
tools' to enter into or improve engagement with different communities.
Introduction to Journals Marketing,
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=272> London 3rd
July
A course specifically crafted for marketing journals, covering an overview
of the journals market (stakeholders and latest trends) and how to devise,
implement and, importantly, measure the impact of your marketing plan.
Fundamentals of Journals Finance
<http://www.alpsp.org/Ebusiness/Meetings/Meeting.aspx?ID=273> , London 11th
July
Confidently negotiate the financial terminology minefield and decipher what
different financial reports are telling you.
All ALPSP courses for 2012 can be found at <http://www.alpsp-training.org/>
www.alpsp-training.org
Melissa Marshall, Training & Admin Assistant
Association of Learned and Professional Society Publishers
Tel: +44 (0) 1892 618219, email: [log in to unmask]
Follow us on Twitter at @alpsp
Not a member? There are many benefits to being an ALPSP member. Find out
more <http://www.alpsp.org/Ebusiness/MemberBenefits/MemberBenefits.aspx>
Are you a member of ALPSP but don't have a password? Click here
<http://www.alpsp.org/Ebusiness/Home.aspx> to get your own username and
password
ALPSP is a Company limited by guarantee and incorporated in England and
Wales
Registration no: 4081634. Registered Office: 1-3 Ship Street,
Shoreham-by-Sea, West Sussex BN43 5DH UK
<http://www.alpsp.org/> www.alpsp.org
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