ALPSP Seminar

Mobilising Digital Content 
Wednesday 16 May 2012 (Full day) 
2 Carlton House Terrace, London 

Chair: Richard Padley, Semantico   

Speakers: 
Henry Volans, Head of Digital Publishing, Faber & Faber 
Julian Norman, Product Manager, IOPscience 
Charlie Rapple, Associate Director, TBI Communications 
Will Russell, Manager Innovation & Product Development, RSC Publishing 
Kate Worlock, Director/Lead Analyst, Education & Social Media, Outsell 
Rob Yates, Strategy Director, Semantico 
Dan Pollock, Associate Director, Nature.com 

Book your place 

Mobile is hot news – how is it affecting publishing right now and what's just around the corner? What is best for your readers and how can you get your content there? Take notes from the lessons being learned across the industry. 
The growth of mobile devices and technologies is driving change in publishing at an unprecedented rate. This change in how we consume content affects the shape and form that content must take. It is no longer the case that developing an app is the only option, and we'll investigate why the content that works best on mobile devices is not the same as content that works well on the web. This seminar will look at the drivers and market forces behind these changes, the strategies that publishers are adopting, and the practical realities of developing content for a rapidly changing market. We'll take a free hand in learning lessons from sectors across the industry, including education and trade, as well as STM.   

Further information:   
For a full programme and online booking, please see the website or contact me    

Melanie Goinden 
Events and Membership Administrator 
Association of Learned and Professional Society Publishers 
E: [log in to unmask]; T: +44 (0)20 8390 0964; www.alpsp.org   

ALPSP is a Company limited by guarantee and incorporated in England and Wales Registration no: 4081634. Registered Office: 1-3 Ship Street, Shoreham-by-Sea, West Sussex BN43 5DH UK