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SOCIALMEDIADISCUSS  March 2012

SOCIALMEDIADISCUSS March 2012

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Subject:

Book your place on "Maximising Online Resource Effectivenes" a 2-day Netskills workshop running 15-16 March

From:

JISC Netskills <[log in to unmask]>

Reply-To:

Social Media Discussion <[log in to unmask]>

Date:

Tue, 6 Mar 2012 08:55:13 +0000

Content-Type:

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Book your place on "Maximising Online Resource Effectivenes" a 2-day Netskills workshop running 15-16 March

Book on this popular workshop and gain insights into the processes behind getting the maximum value from your online resources. This includes an exploration of the evolution of the internet, the role (& power) of "How to do" Search Engine Optimisation (SEO) effectively, the importance of using Social Networks (& their effect) and an overview of relevant smart technologies.

Location: Central London
Duration: 2-day
Special rate: £220 per person 
Book Now: http://bit.ly/v2nOei

Topics Covered:
    * The rate of growth of internet users, cloud services and data volumes
    * Putting things in perspective and realising the challenge of resource discovery
    * Significance and limitations of conventional search engine optimisation
    * Identifying, and communicating clearly with, intended audiences
    * Content structure, semantic mark-up, and why it's very important
    * Leveraging HTML5, CSS3, basic metadata approaches, and other technologies
    * Elements of content strategy, including people, technology and processes
    * Embracing social networks, multiple content curators and content fusion
    * Effective promotion of online resources and the new social marketing regime
    * Joining data up using embedded metadata with RDFa
    * Examples of best practice and exploring future possibilities

Who should attend?
This workshop would suit individuals from a range of sectors: education, public sector services (archives, museums, broadcasting, education and cultural heritage), commercial business, particularly those who are involved in preparing, promoting or managing online material.

Location: Central London
Duration: 2-day
Special rate: £220 per person 
Book Now: http://bit.ly/v2nOei

This workshop form part of a larger programme being delivered across the UK, for more details of workshops, availability and prices visit our events pages: http://bit.ly/rP0zLM

JISC Netskills deliver a range of workshops on web technologies, e-learning, social media and digital literacies (information skills).  Workshops are open to anyone, and have been attended by staff working in UK FE & HE sectors, library, government, museums, police, work based learning and hospitals.

Workshops run across the UK in Spring (Feb-Mar), Summer (May-Jun) and Autumn (Oct-Nov)
More details about who we are and what we do can be found on our website: www.netskills.ac.uk
Please pass this information on to colleagues/associates who may find our workshops useful.

Thanks for reading!

Lisa

Training & Administration Co-ordinator
www.netskills.ac.uk
0191 222 5000

JISC Netskills is a JISC Advance service hosted at Newcastle University

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