Highly interactive, small group tuition (max 20 delegates)
Places still available but please note this course is booking up fast.
Strategic Journals Finance
Tuesday 13th March 2012
Delegate Comments
'Excellent, very informative and useful info! ' Louisa Strain, Sage
Publications
'Very informative, but also simple enough for me to follow. ' Helen
Waller, Palgrave MacMillan
'Good opportunity to consider overview of financial questions away from
day to day tasks. ' Guy Edwards, Palgrave MacMillan
'Best external training course I have done. Extremely well pitched for
managers of journal portfolios with no formal economics/accountancy
training.' Richard Hughes, Informa Healthcare
'Excellent content that really fits my needs.' P Hoffman,
Wiley-Blackwell 'Right mix of new information and reapplication of
existing knowledge.' Andy Flower, Cambridge University Press
'Small group (7) was great for discussion and exercises also we all had
varied backgrounds.' Claire Bedrock, IOP Publishing
'Excellent content that really fit my needs....Very helpful and useful.
Martin was an excellent teacher and worked effectively with the course
material.' Paul Hoffman, Wiley-Blackwell
Overview
Strategic Journals Finance will be of importance to middle and senior
publishing managers, who meet a multiplicity of financial problems in
managing a journals portfolio. The aim of the course is to introduce
finance and accounting problems that managers face at senior level, and
to enable them to feel at ease working with finance and accounting
experts.
Programme
• Portfolio risk management: including attitude to risk, balancing
society versus proprietary and new versus mature journals, currency
exposure
• Decision making: including project appraisal, net present value,
investment decisions, product and company valuation
• Understanding the competitive environment: including Porter’s Five
Forces, pricing policy, strategic issues
• Electronic business models: including print versus electronic, e-only,
pay-per-view, licensing
Learning Objectives
By the end of the course delegates will be able to:
Fully appreciate the financial strategy issues that affect journals and
organisations.
Who should attend:
This course is aimed at experienced journal publishing managers,
publishing editors and publishers. Also financial controllers supporting
journals will benefit. Ideally delegates will have had experience of
some of the following: journal acquisition; proprietary
journal/portfolio purchasing; journal/portfolio sale; long-term budget
setting; contract negotiation and agreement; establishing joint
ventures; presenting business strategies at senior level.
Further information at:
http://www.alpsp.org/Ebusiness/item.aspx?ID=259
Other 2011 Courses:
Fundamentals of Journals Finance:
http://www.alpsp.org/Ebusiness/item.aspx?ID=273
Citation Analysis for Publishers:
http://www.alpsp.org/Ebusiness/item.aspx?ID=258
Online Communities and Opportunities (previously Web 2.0):
http://www.alpsp.org/Ebusiness/item.aspx?ID=271
Taking eBooks to Market:
http://www.alpsp.org/Ebusiness/item.aspx?ID=269
Launching and Managing Open Access Journals:
http://www.alpsp.org/Ebusiness/item.aspx?ID=262
Business Development Workshop: Scoping new Markets:
http://www.alpsp.org/Ebusiness/item.aspx?ID=282
Barbara Holmes
Training Administrator
Association of Learned and Professional Society Publishers
Email: [log in to unmask]
Tel: +44 (0) 1993 772 727
Normal working hours: Tuesday - Thursday: 0900 - 1400
ALPSP courses
Project Management for Publishing, London, 22 Feb
Understanding eJournal Technology, London, 29 Feb NEW
Citation Analysis for Publishers, London, 6 Mar
Strategic Journals Finance, London, 13 Mar
Launching and Managing Open Access Journals, London, 19 Mar
Journal Development 1: pratical plans for improving journal success,
London, 25 Apr
The Journal Editorial Office, London, 2 May
All ALPSP courses for 2012 can be found at www.alpsp-training.org
Follow us on Twitter at @alpsp
ALPSP Web Site: www.alpsp.org
ALPSP is a Company limited by guarantee and incorporated in England and
Wales
Registration Number:4081634.
Registered Office: 1-3 Ship Street, Shoreham-by-Sea, West Sussex BN43
5DH UK
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