I like the BBC's approach - http://www.bbc.co.uk/privacy/bbc-cookies-policy.shtml
They identify all potential cookies delivered from their sites, describe what they do and provide links out to how they can be rejected. Simples (too keep in with the insurance quotes)
Obviously the BBC is a leader of standards so perhaps this could for the basis for UK Universities approach?
Happy cookie hunting.
Regards
David
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