Hi all
I am working on the MyLearning.org project and we are trying to
establish some evidence for current uptake by schools. We know it is
popular, it gets lots of positive feedback via questionnaires etc, but
we would like to benchmark actual market penetration.
The figures suggest at least 9% of teachers of relevant subjects (50% of
subjects taught) used MyLearning in the last year. That seems pretty
good to me, especially as this is UK-wide (inc Scotland and NI) and
MyLearning is nominally a Yorkshire only project. The real figure will
be higher as the segment used to define school visits will not include
all, and also excludes teachers accessing from home, etc which is
probably a significant fraction. (The 'school' use is roughly 25% of
the total usage.)
Does anyone have any similar figures for comparison?
I can share the spreadsheet off-list with workings (total number of
schools in UK, number of computers per school and per teacher, etc) if
that's useful.
http://www.google.com/analytics/reporting/add_segment?share=xt9qxSwBAAA.
RD_MY1rbVaEf7ayaUJLvVGa6vS3OqBjAjjk5fGmvwC47ICIau607qZkPtVW9yMWFlk4QC8KS
iQ6hPOUipREKiQ.yDaEcYUgSrRLqkr9MKa5BQ
This segment was put together by Peter Pavement (Surface Impression) for
this project and is based on filtering by ISPs. He is happy to share
but suggests you might want to review carefully before using in any
other context.
Martin
----------------------------------------------------
Martin Bazley
Online experience consultant
Martin Bazley & Associates
15 Margin Drive
Wimbledon
SW19 5HA
0780 3580 727
[log in to unmask]
www.martinbazley.com
-----Original Message-----
From: Museums Computer Group [mailto:[log in to unmask]] On Behalf Of
Mike Ellis
Sent: 01 December 2010 18:01
To: [log in to unmask]
Subject: Sharing advanced G/A segments
Hey all
I've just been doing some research for a talk I'm doing on Friday.
Part of this has been looking more deeply into Google Analytics. I've
been using "advanced segmentation" for a while now (not very deeply, to
be honest...), but have only just realised that you can share this
segmentation with others, via a link. I either didn't notice this or
Google slipped it in while I wasn't looking...
Anyway, I was wondering if / how you lot are using advanced
segmentation, and whether we could maybe share some of these filters
around the MCG? (If you share these links, by the way, your data isn't
exposed - but it means you can apply the filters to your own data and
see what insights you get...)
Seb? Others? Got any handy stuff to share?
Ta
Mike
Mike Ellis
Research & Innovation Group
eduserv
t: 01225 470522
m: 07017 031 522
twitter: @m1ke_ellis
calendar: http://mikeellis.youcanbook.me
www.eduserv.org.uk
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