Dear Forecasters
The Lancaster Centre for Forecasting is pleased to announce the next
half day workshop of the open Supply Chain Roundtable, co-organised
with the OR Society - Forecasting Special Interest Group
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Forecasting with Promotions -
Current practice and future prospects
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Date: 14th October, 2pm-6pm
Fee: free of charge
Address: City University, Main Building, Northampton Suite C
Northampton Square, London EC1V 0HB, UK
This afternoon event will cover different aspects of the challenges in
promotional forecasting & evaluation for supply chain management, which
badly affects retailers and manufacturers alike. The two keynote
presenters, Gareth Brentall (MD of Promax Europe Ltd) and Barry Grange
(CEO of Retail Express), both with many years of practical experience
in the area, will describe their own distinctive approaches to the
challenges in promotional forecasting. The event will kick off with
Prof. Robert Fildes, director of the Lancaster Centre for Forecasting,
with an overview of current practices and research in promotional
forecasting. The event will also offer you ample opportunity to network
amongst practitioners, vendors and academics.
Attendance at this event is FREE but places are limited, so you must
register by email. To register - or to receive future invitations -
please email Sven Crone at [log in to unmask]
13:45 - 14:00 Registration
14:00 - 15:00
Current research in Forecasting Promotions - Judgment v Statistics?
Prof. Robert Fildes, Distinguished Professor, Lancaster Centre for Forecasting
15:00 - 16:00
Promotional Forecasting
Barry Grange, CEO of Retail Express
16:00 - 16:30 Tea & Coffee break
16:30 - 17:30
What's a good Promotion?
Gareth Brentall, MD Promax Europe Ltd.
17:30 - 18:00 Open discussion & Closing remarks
Abstracts of the talks, speaker biographies, and directions to this and
future events are available online at:
www.lums.lancs.ac.uk/research/centres/Forecasting/SIG_supply_chain/
About the SIG: The forecasting special interest group aims to increase
the understanding and practical use of forecasting amongst interested
members of the society. The meeting is sponsored by the Operational
Research Society and organised by the Lancaster Centre for Forecasting
(www.lums.lancs.ac.uk/forecasting). To receive future invitations and
updates please email Sven Crone at [log in to unmask]
Kind regards
Sven F. Crone
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Dr. Sven F. Crone
Assistant Professor in Management Science (Lecturer)
Deputy Director, Lancaster Research Centre for Forecasting
Lancaster University Management School
Department of Management Science
Lancaster LA1 4YX, United Kingdom
Tel +44 (0)1524 592991direct
Tel +44 (0)1524 593867 department - Fax +44 (0)1524 844885
Internet http://www.lums.lancs.ac.uk - eMail [log in to unmask]
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