And just passing this along, for amusement value:
Chromophobia is the fear of
color and of the use of color. Batchelor looked
at popular culture and film, as well as digital
technology. He wrote that black and white
were masculine, while color was feminine.
From:
http://74.125.155.132/custom?q=cache:IbaorU7Xb_IJ:www.wadsworthmedia.com/marketing/sample_chapters/1401837409_ch02.pdf+josef+albers+itten&cd=21&hl=en&ct=clnk&client=pub-9300639326172081
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