*Apologies for cross-posting*
Reminder: abstract submission deadline in only four days - next Tuesday,
Feb 16th.
Please note, accommodation and participation are free of charge.
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Call For Papers!

International workshop "Educational challenge: innovation in creative
industries"
Tallinn, Estonia, March 26-27, 2010
Workshop website: http://bit.ly/a84smJ

Jointly organised by Tallinn University Baltic Film and Media School (BFM)
and Stockholm School of Economics in Riga (SSE Riga)

“What are the specifics of innovation phenomena for the modern content
industries operating in the evolving cross-media environment? What are the
relations between ‘innovation' and ‘creativity' in these fields? How
should ‘innovation' be taught to the future professionals of these
industries?"

These are some of the questions that the academic workshop "Educational
challenge: innovation in creative industries" will aim to investigate. The
workshop is part of a larger initiative, the EU project "First Motion"
(Baltic Sea Region Programme 2007-2013) that is undertaken in the Baltic
Sea Region to define the new challenges and prospects for the regional
AV-industries in times of media convergence. The initiative is responsive
to the issue that due to their small sizes most local industry actors are
often unable to develop institutional capabilities and innovation skills
that are necessary for effective utilization of the new distribution
channels, for inventing new ways of product differentiation, for creating
new forms of cross-media output and for managing all the related
technological and legal challenges. In this context this workshop will
investigate the issues of how to educate the future creative industries'
professionals to make most of the converging media, how to teach the
phenomena of media innovation and its management in higher education?

Confirmed speakers are John Hartley (Queensland University of Technology),
Kate Oakley (City University, London).

The workshop is targeted to and aims to include three main groups:
researchers of media and creative industries, academic educators of
related subjects and representatives of media industries from the Baltic
Sea Region. The workshop aims at establishing a dialogue among these
groups for developing scenarios responsive to the educational challenge of
how to teach innovation to students of creative subjects.

The workshop is free of charge for all invited and accepted participants.

CALL FOR PAPERS

The workshop has three goals:

1. To explore the nature of innovation processes and related challenges
for media and creative industries' small and medium-sized enterprises
(SMEs) with a special focus on new distribution channels, new forms of
content output, product differentiation, participatory audiences, new
IPR-regimes and other prospects enabled by the emerging cross-media
ecology.

2. To explore ways to teach the complex and intertwining topics such as
‘media innovation', ‘cross-media production', ‘creative industries
management' or ‘cultural entrepreneurship' in higher education with full
academic rigour but also in ways relevant to the industry, especially to
the regional SMEs.

3. To set up a related dialogue between university academics, researchers
and educators, and the regional content industries by inviting
participants and speakers from both of these fields.

We invite papers that respond to the goals of the workshop. Possible paper
topics are (but are not limited to):

-	Defining ‘innovation’ in creative industries
-	Innovation management in creative industries
-	Innovation strategies for cross-media production
-	Cultural innovation and participatory audiences
-	Cross-media challenges and prospects for creative industries’ SMEs
-	Content production and cross-media output: policy challenges
-	Content production and cross-media output: business solutions
-	Content production and cross-media output: creative innovations
-	Contemporary challenges to content industries and academic response:
principles of curricula design
-	Teaching of ‘innovation management’ to students of creative subjects
-	Teaching of cross-media production
-	Teaching of ‘creativity’ to students of economics and business
-	Joint teaching of students of creative subjects and students of business
and economics
-	Challenges associated with teaching interdisciplinary fields (creative
subjects+entrepreneurship+technology development)

For participating: please submit a 250-word abstract with the name and
institutional affiliation of the speaker (mailing address & email address)
via email to following address: [log in to unmask] The deadline for
abstract submission is 16. February, 2010.

Publication. The workshop will lead to an academic publication on the
conference theme. Authors of selected presentations will be invited to
contribute to the book that will be edited by the organisers of the
workshop.

Workshop deadlines and important dates:

Abstract submission deadline: February 16, 2010
Notifications of acceptance: February 20, 2010
Workshop days: March 26-27, 2010

Accomodation: Invited and accepted speakers will be offered free
accommodation in the hotels of our partnering hotel group Reval Hotels.
See:
http://www.revalhotels.com/en/hotels/Estonia-Tallinn/Tallinn-Hotels/hotels-in-tallinn

Workshop website: http://bit.ly/a84smJ