"Second, there were the press-worthy projects; those usually launched from
the marketing department. These were often petitions or campaigns, designed
to have broad social impact, built on (often literally) flashy websites.
After the money had disappeared into the wallets of web developers, they
usually failed to have much impact on anyone at all. But they looked good in
the annual report."
http://www.newstatesman.com/art/2009/11/museums-government-communities
Ouch!
But a very interesting and thought-provoking article, by the chief exec of
Urbis (the excellent arts & culture museum in Manchester which is now due to
become the National Football Museum).
Frankie
--
Frankie Roberto
Experience Designer, Rattle
0114 2706977
http://www.rattlecentral.com
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