*Free vs. Fee - The Future of News*
Most newspapers have offered their content via the Internet for free with
the expectation that display advertising would create enough revenue to
cover the cost of creating and distributing their content. With the
continuing decline in physical newspaper sales and the softening of the
display advertising market, news organisations are exploring new ways to
charge for their digital content.
Some of the issues to be debated in our Question Time format are:a
- What are the various strategies being rolled out?
- Should Google and other web content aggregators share revenues with the
newspaper publishers?
- Will the professional market pay while the consumer market continues to
access the news for free?
- Where does "Fair Use" end and copyright infringement begin?
We will be asking the attendees to submit their questions for the panel
Our panel for the evening will be:
- Simon Alterman - Senior Vice President, Strategy & Business Development
at Dow Jones
- Andrew Hughes - Commercial Director for the Newspaper Licensing Agency
- Laurence C. Rafsky Ph.D. - CEO of Acquire Media
- Laurence Kaye - Principal at Laurence Kay Solicitors
- Panel moderator for the evening is Donald Roll - Managing Director,
Europe for Alacra.
This event is kindly sponsored by Dow Jones who are providing refreshments
on the evening which is free to attend.
**
*Where* : Crowne Plaza Hotel, 19 New Bridge Street London, EC4V 6DB Click on
the link for a* map* <http://digbig.com/5bajwq>
*When* : Tuesday 3 November, 2009
6pm Registration 6:30pm Start
Followed by a networking opportunity.
Places are limited and priority will be given to members of SLA Europe. Places
will then be allocated on a first come first serve basis.
Please click on this link to fill up the registration form.
Registration form<http://spreadsheets.google.com/viewform?formkey=dEh1THdDNExIUDVlSGRhYTYwWEVKeXc6MA>
Geraldine Clement-Stoneham
President
SLA Europe
[log in to unmask]
www.sla-europe.org
SLA celebrates its Centennial in 2009
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