CILIP Training & Development are pleased to announce our November training courses.
Don't forget - CILIP members receive up to 40% discount on all CILIP training.
ENEWSLETTERS
2 NOVEMBER 2009, LONDON
Start creating highly effective e-newsletters that are a great way to establish and maintain communication with your customers. By developing a successful newsletter you can increase the traffic to your website and your library / information service dramatically. Our interactive one-day course will provide you with the skills and techniques that will allow you to produce a professional and well-targeted e-newsletter.
PROGRAMME HIGHLIGHTS
* Identifying your audience and targeting your newsletter
* Editing, headline writing and picture use
* Managing a subscriber list
FULL DETAILS:
http://www.cilip.org.uk/training/training/2009/mp/enewslettersanintroduction.htm
INTERNAL MARKETING FOR WORKPLACE LIS
3 NOVEMBER 2009, LONDON
Raise the profile of the work you do by ensuring you are noticed using effective internal marketing techniques. This popular one-day CILIP course explores practical ways to make an impact within your organisation helping to keep your service front-of-mind with the senior managers that matter.
PROGRAMME HIGHLIGHTS
* Understanding the value and costs you create
* Listening to the pulse of your organisation
* Internal marketing strategy and plan
FULL DETAILS:
http://www.cilip.org.uk/training/training/2009/mp/Internalmarketingforworkplacelibraryandinformationstaff.htm
ESURVEY METHODS
12 NOVEMBER 2009, LONDON
A well developed survey is one of the most effective tools to assess what your users need and want and how you can deliver it to them. Discover the tried and tested techniques used when developing an electronic survey on this popular CILIP course. Learn about the questions to ask, and the questions to avoid!
PROGRAMME HIGHLIGHTS
* Advantages and pitfalls associated with questionnaires
* Developing good questions and survey structure
* Analysing results
FULL DETAILS:
http://www.cilip.org.uk/training/training/2009/mp/esurveymethods.htm
HANDLING ENQUIRIES REMOTELY: EFFECTIVE ENQUIRY ANSWERING BY PHONE AND EMAIL
17 NOVEMBER 2009, LONDON
Responding to enquiries by phone or email, we are deprived of almost all the clues we take for granted face-to-face. With no eye contact, facial expression or body language it's vital to manage communications with the enquirer effectively. Designed for experienced enquiry handlers, this highly practical course demonstrates the special techniques needed in managing and operating a remote enquiry service.
PROGRAMME HIGHLIGHTS
* Setting up and running your service
* Handling tricky enquiries
* Delivering your answers
FULL DETAILS:
http://www.cilip.org.uk/training/training/2009/libinfo/Handlingenquiriesremotely.htm
CUTTING-EDGE INTERNET SEARCH TECHNIQUES
24 NOVEMBER 2009, LONDON
With practical examples and a hands-on approach throughout the day, this popular CILIP course will help you discover the most appropriate ways to find relevant materials, ensuring you use the Internet as effectively and efficiently as possible when dealing with enquiries.
PROGRAMME HIGHLIGHTS
* Searching the Internet: the winning mindset
* Search engines and directories
* Future technologies and search interfaces
FULL DETAILS:
http://www.cilip.org.uk/training/training/2009/ict/cuttingedgeInternetsearchtechniques.htm
USING SOCIAL NETWORKING AND UGC WEBSITES
19 NOVEMBER 2009, LONDON
This highly practical course will teach you how to promote your library, service or organisation using social networking and other user generated content (UGC) websites. Get up to date on Facebook, search engines and social bookmarking systems and start communicating in a new way today.
PROGRAMME HIGHLIGHTS
* Creating search engines and Search 2.0
* Web 2.0 communication resources
* Social bookmarking services
* New developments in Web 2.0
FULL DETAILS
http://www.cilip.org.uk/training/training/2009/ict/Usingsocialnetworkingandugcwebsites.htm
For up to date information on forthcoming workshops and free visits
please see the online ARLIS/UK & Ireland Events Calendar 2009 at
http://www.arlis.org.uk/
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