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Profession and Purpose
A Resource Guide for MBA Careers in Sustainability
Katie Kross
http://www.greenleaf-publishing.com/mba
* The sustainability coach MBAs have been waiting for
* Based on hundreds of conversations with MBA students, professionals,
and recruiters
"Profession and Purpose: A Resource Guide for MBA Careers in
Sustainability" will be published on 21 September 2009. Pre-order your
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******************
Profession and Purpose: A Resource Guide for MBA Careers in
Sustainability
Katie Kross
160 pp | 210 x 148 mm | paperback | ISBN 978-1-906093-29-7 | Published
21 September 2009
List price: GBP15.00 EUR22.50 USD25.00
Sustainability holds the promise of an exciting new approach to
business - one in which business goals are aligned with social and
environmental goals. Multinational corporations are recognizing that
we live in an increasingly resource-constrained world, and that more
accountability for corporate social and environmental impacts will
accrue to them. More importantly, forward-thinking executives
understand that sustainability can present new opportunities for
competitive advantage - whether that is by reducing costs, minimizing
risk, appealing to increasingly conscientious customers, or reaching
new markets entirely.
With the growth of this field comes a host of interesting new career
opportunities for MBAs. As companies are grappling with challenges
like how to develop social return on investment (SROI) metrics or
understand the potential impact of corporate carbon footprints on
stock prices, there are new opportunities for the next generation of
managers - managers who are not only trained in traditional MBA
fundamentals but also grounded in an understanding of the multifaceted
social and environmental challenges facing 21st-century global
business leaders. Entirely new career paths are opening to MBAs
interested in sustainability: sustainable venture capital, green
marketing, corporate social responsibility management, carbon credit
trading, and sustainability consulting, to name a few.
Perhaps even more than corporate executives, MBA students understand
this trend. The next generation of managers can see that the future of
business will require a new set of skills and responsibilities.
Between 2003 and 2008, membership in Net Impact, the global
organization for MBAs and business professionals interested in
sustainability, increased more than fourfold. By March 2009, over 130
business schools had a Net Impact chapter. Around the world, MBA
students realize that a different model will be required for
businesses in the coming decades.
The career paths that fall under the broad umbrella of
"sustainability" are as diverse as the MBA students themselves. One
student may be interested in social entrepreneurship in West Africa,
and the next will be seeking advice about clean-tech venture capital
careers in Silicon Valley; a third will be interested in greening
global supply chains. Corporate social responsibility, sustainable
product marketing, microfinance, green real estate development,
renewable energy, and other interests all likewise fall under the
sustainability umbrella at times.
Because of this diversity, it is often hard for business schools'
career management centers to address sustainability-related career
options in a comprehensive way. Many sustainability-related companies
and nonprofits are not accustomed to on-campus recruiting. Others have
not historically hired MBAs at all. MBA students and alumni interested
in sustainability careers are often left to navigate their own
internship and job search paths. And, often, they struggle.
"Profession and Purpose" has been written to address this urgent need.
Whether you are focused on an off-campus search or participating in
the on-campus recruiting process, there are a host of sustainability-
specific career resources you should know about. You'll need to be
well versed in sustainability news and trends, and network at the
right events, conferences, and company presentations. You also need to
know about industry- and discipline-specific websites that post
sustainability jobs for positions with titles like Corporate Social
Responsibility Manager, Socially Responsible Investing Analyst, and
Renewable Energy Market Analyst.
Through hundreds of conversations with MBA students, professionals,
and recruiters, as well as her own personal experience, the author has
compiled the key job search resources and tips for MBAs interested in
sustainability careers. The book provides ideas for researching
companies, making the most of your networking, identifying job and
internship openings, and preparing for interviews.
No matter what stage of your MBA career search process you're in, this
book will help you better understand your career options in the many
fields of sustainability, direct you to the best resources and help
you to fine-tune your sustainability job search strategy. It's the
sustainability career coach MBAs have been waiting for.
CONTENTS
Preface
Part I: Evaluating Your Options
Getting Started: MBA Careers in Sustainability
What is Sustainability?
Sustainable Jobs and Internship Options
MBA Careers in Sustainability: A Framework
A Note about Salaries
Tips for an Off-Campus Job Search
Making the Most of Informational Interviews
Gaining Experience
Plan B?
Part II: Navigating Specific Career Paths
Corporate Social Responsibility (CSR)
Corporate Environmental Management/Corporate Sustainability
Sustainability Consulting
Green Building/Sustainable Real Estate Development
Renewable Energy Industry Jobs
Socially Responsible Investing (SRI)
Environmental Conservation/Nonprofits
Social Entrepreneurship
Green Marketing
Additional Career Paths
Part III: Timeline and Job Search Resources
MBA Job Search Timeline
Key Sustainable Business Internet Resources
Relevant Events
Recommended Reading
Job Posting Websites: Sustainability-Related Opportunities
Sustainable Companies
Appendix A: Select List of Companies
Appendix B: Related Articles
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