DON'T FORGET - CILIP MEMBERS RECEIVE UP TO 40% DISCOUNT ON ALL CILIP
TRAINING.
HANDLING ENQUIRIES: THE BASICS
23 OCTOBER 2008, LONDON
This one-day course will reassure you that there are techniques out there
to tackle any enquiry, even if you know nothing about the subject or the
information sources available to answer it. On the day learn how to
analyse an enquiry and practise questioning strategies and techniques.
PROGRAMME HIGHLIGHTS
*Choosing sources and delivery media
*Effective searching
*What to do if you can't find an answer
FULL DETAILS:
http://www.cilip.org.uk/training/training/2008/libinfo/Handlingenquiriesthebasics.htm
WEB 2.0: BUILDING ON THE BASICS
30 OCTOBER 2008, LONDON
Don't be left behind when it comes to web 2.0 - explore the ways in which
shared search techniques; social bookmarking; saved data; wikis and other
applications can not only promote the information centre, but provide a
richness and depth of information to your users on this popular one-day
course.
PROGRAMME HIGHLIGHTS
*The range of Web 2.0 resources
*Using wikis to disseminate/alter information
*Using bookmarking services, web monitoring tools and group search engines
FULL DETAILS:
http://www.cilip.org.uk/training/training/2008/ict/Web20buildingonthebasics.htm
VIRAL MARKETING APPROACHES FOR PROMOTING LIS
9 OCTOBER 2008, LONDON
A new course repeated this autumn. 'Viral', 'buzz and 'word of mouth'
marketing are recognised as the most effective marketing techniques
available. Gain an understanding of these techniques and how they can be
applied and used productively in your library.
PROGRAMME HIGHLIGHTS
*Influencing customer and client groups
*Campaigns based upon viral principles
FULL DETAILS:
http://www.cilip.org.uk/training/training/2008/mp/viralmarketingapproachesforpromotinglis.htm
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